Digital Intelligence

Entries from Digital Intelligence tagged with "social media and social networking"

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Vine RIP: Twitter officially shuts pioneering 7-second video service

Twitter has closed its Vine app for good, but has incorporated the 'Vine Camera' into its standalone app.


18/01/2017  |  Full story...

Top 10 Facebook 360 videos: BMW leads the way

Facebook’s virtual reality videos have been a success, with BMW proving to be the top performing brand using the 360 video ads in News Feeds, according to new research.


18/01/2017  |  Full story...

Facebook begins filtering ‘fake news’ in Germany

Facebook is set to introduce new measures to combat fake news in Germany, as the country enters an election year.


17/01/2017  |  Full story...

Skype meets school: Live video learning platform launches

HowNow, a live video learning platform has launched, letting users take educational and lifestyle classes including, music, bookkeeping, cooking, painting and many more.

17/01/2017  |  Full story...

YouTube "Super Chat" lets creators make money from comments on live streams

YouTube is pushing its live broadcast feature with a new system that let fans pay to pin their comments to the top of live-streams.


16/01/2017  |  Full story...

Instagram Stories gets ads as daily users reach 150m

Instagram will start inserting ads into its new Stories feature, as the Facebook owned social network continues to encroach on rival Snapchat's territory.

12/01/2017  |  Full story...

McDonald’s Japan holds ‘General Election’ for burger upgrade

McDonalds Japan has begun a social media campaign that lets its customers vote for their favourite burger, with the winner becoming part of a free upgrade meal deal.

12/01/2017  |  Full story...

Facebook plans 15 second mid roll ads within videos

Facebook is testing "mid-roll" video advertising, where ads are played after a video has already started, according to news reports.


11/01/2017  |  Full story...

Top 20 Tweeted TV moments of 2016: Eurovision gets most buzz

Kantar Media has released lists of the most Tweeted about UK shows in 2016, to reveal how social media users and TV work together.

11/01/2017  |  Full story...

Snapchat sets up international HQ in London

Snapchat is to open first international HQ in London despite the Brexit vote, saying the UK's strong creative industries made it "a great place to build a global business".


10/01/2017  |  Full story...

Twitter fail: British Gas in hot water over "tacky" Bowie tweet

A British Gas customer service tweet marking the anniversary of David Bowie's death has sparked a Twitter frenzy.


10/01/2017  |  Full story...

72% of marketers put data analysis ahead of social media skills

72% of marketers consider data analysis to be the most important skill for their organisation to acquire over the next two years.


10/01/2017  |  Full story...

Unilad beats Daily Mail and Buzzfeed to become most shared Facebook page of 2016

Viral publisher Unilad has beaten off competition from the likes of the Daily Mail and Cristiano Ronaldo to be named the world’s most engaged Facebook page and online video channel for 2016.

06/01/2017  |  Full story...

Emoderation rebrands to The Social Element with new “Emotional” analytics

Social media agency Emoderation has rebranded to become The Social Element, and launched a new ‘Emotional Resonance Analysis’ service, the first under the new brand.

06/01/2017  |  Full story...

Snapchat partners MOAT to boost video ad measurement

Snapchat has partnered with ad verification specialist MOAT in the UK and France to offer third-party measurement for its video advertising.


04/01/2017  |  Full story...

10 rules for effective Facebook marketing [INFOGRAPHIC]

From timeline contests to the ‘piggyback’ method, this new infographic offers 10 tips to get the most out of your brands’ Facebook presence.

04/01/2017  |  Full story...

Zuckerberg reveals his own personal AI assistant... voiced by Morgan Freeman

At the start of the year, Mark Zuckerberg revealed he was working on a personal AI assitant for his home. Now, in December, the Facebook CEO has revealed the end result... voice by Morgan Freeman.

22/12/2016  |  Full story...

Consumers “happy to interact with brands on mobile messaging apps”

53% of people who use mobile messaging apps such as Facebook Messenger and WhatsApp has interacted with a company via mobile messaging, or is open to doing so - as long as they can block brands they are not interested in according to a survey.


22/12/2016  |  Full story...

Facebook faces massive fine for "misleading EU over $19bn WhatsApp deal"

Facebook could be facing a fine of up to 1% of its global revenue for allegedly misleading European Union merger watchdogs when it won approval to buy the WhatsApp messaging service in 2014.


21/12/2016  |  Full story...

The top 20 branded Facebook live videos of 2016

Socialbakers has rounded up the top brands whose Facebook Live videos performed the best of 2016, and what they did to earn their place in the spotlight, with online competition a popular tactic.


21/12/2016  |  Full story...

Parenting app Mush partners Unilever brand Neutral 0%

Mush, the app launched for lonely parents, has signed its second brand partnership, with Unilever's Scandinavian household and personal care brand Neutral 0%.


20/12/2016  |  Full story...

The year in review: 16 biggest digital trends of 2016

2016 was another big year for digital marketing, with the dawn of the chatbots, ad blocking wars and the Pokemon Go craze. This was the year that video content went live, chat apps grew up and YouTube ads earned better ROI than TV. In this special report, we’ve identified 16 of the biggest trends of the year, each accompanied with an action plan for 2017.


19/12/2016  |  Full story...

Top 10 supermarkets on Instagram: M&S UK’s favourite

M&S leads the way on Instagram in the run-up to Christmas with 497,000 followers, data from social media analytics platform Iconosquare has revealed.

19/12/2016  |  Full story...

Snapchat gets group messaging feature

Snapchat has added the ability to chat in groups for the first time, as the chat app looks to take on the likes of WhatsApp, Instgram and Facebook Messenger.


15/12/2016  |  Full story...

2017’s business trends in a digital world

10 informed ideas about emergent digital trends and themes to expect in 2017 from digital agency Code Computerlove.


15/12/2016  |  Full story...

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