Digital Intelligence

Entries from Digital Intelligence tagged with "social media and social networking"

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Fashion accessory retailer Lulu Guinness links social media to its ecommerce store

Fashion accessory retailer Lulu Guinness links social media to its ecommerce store

Lulu Guinness is launching onsite social commerce to create a more engaging customer experience.


22/05/2019  |  Full story...

Instagram shuts down direct messaging app

Instagram shuts down direct messaging app

Instagram is closing down its standalone Direct messaging app within the next month.

17/05/2019  |  Full story...

Influencer marketing trends: Higher spend, deeper engagement and stronger ROI

Influencer marketing trends: Higher spend, deeper engagement and stronger ROI

Influencer marketing spending is on the rise with the average campaign spend nearly 3 times higher than in 2017, according to new research.

13/05/2019  |  Full story...

Less than half of small businesses proactively manage their online reputation

Less than half of small businesses proactively manage their online reputation

More than half of small businesses (53%) respond publicly to negative online reviews, but only 40% encourage happy customers to leave positive reviews, according to new data.


10/05/2019  |  Full story...

Top retailers failing to capitalise on growing social media influence’

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Almost a fifth of leading UK e-retailers are missing out on potential sales due to a lack of connection with their customers’ extended social circles, according to new research.

10/05/2019  |  Full story...

Voice search trends: 17% shop using Echo or Google Home

Just 17% of online shoppers make frequent purchases via voice while 63% are compelled to click from social media.

Voice search trends: 17% shop using Echo or Google Home

09/05/2019  |  Full story...

Avengers snaps away movie competition on social media

Following Avengers: End Game’s box office smash opening weekend, new data from Socialbakers has found that the film has also smashed the competition on social media.

Avengers snaps away movie competition on social media

02/05/2019  |  Full story...

Live and Breathe teams up with The Virtual Influencer Agency

Shopper marketing firm Live & Breathe is partnering with The Virtual Influencer Agency (VIA), taking on Dudley Nevill-Spencer as its new strategy & innovation director in the process.

Live and Breathe teams up with The Virtual Influencer Agency

02/05/2019  |  Full story...

Facebook F8 round-up: new dating, shopping and group chat features

Facebook used its annual F8 conference to announce its biggest redesign in a decade, including more emphasis on private chat groups, a ‘secret crush’ dating feature and new shopping tools for WhatsApp and Instagram.

Facebook F8 round-up: new dating, shopping and group chat features


02/05/2019  |  Full story...

Instagram trends: Influencer use of #ad ‘has more than doubled in a year’

The use of the hashtag #ad has more than doubled, growing by 133% in a year, according to new research.

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01/05/2019  |  Full story...

Shopify ties with Snapchat to integrate ecommerce ads

Ecommerce platform Shopify has struck a partnership with Snapchat which will allow merchants to create and manage Snapchat Ads directly from the Shopify platform.

Shopify ties with Snapchat to integrate ecommerce ads

01/05/2019  |  Full story...

Digital drives UK ad spend to record levels: VOD, social and search lead way

UK adspend rose 6.3% year-on-year to reach £23.6bn in 2018, marking the ninth consecutive year of market growth and highest annual total since monitoring began in 1982.

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30/04/2019  |  Full story...

Is influencer marketing overestimated? Only 1 in 10 people buy based on social recommendations

Despite the recent hype surrounding influencers, only 22% of retailers use influencers to engage customers and only 10% of consumers have bought a product based on an influencer recommendation, according to new research.

Is influencer marketing overestimated? Only 1 in 10 people buy based on social recommendations

26/04/2019  |  Full story...

Facebook beats revenue estimates despite data scandals

Facebook has exceeded revenue expectations and matched estimates for its daily active user growth.

Facebook beats revenue estimates despite data scandals

25/04/2019  |  Full story...

Twitter comeback continues with stronger user growth

Twitter has posted positive earnings results on the back of its renewed focus on its data business, appealing to marketers.

Twitter comeback continues with stronger user growth

24/04/2019  |  Full story...

Pinterest and Instagram beat Facebook for mobile clothes shopping sales

Pinterest and Instagram generate bigger average order values (AOV) via mobile devices for large online fashion retailers than Facebook, even though they may generate less traffic and have lower conversion rates, according to new research.

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24/04/2019  |  Full story...

Pinterest valued at $12.7 bn in IPO

Social scrapbooking site Pinterest has launched an initial public offering set the online scrapbook company’s valuation at $12.7bn.

Pinterest valued at $12.7 bn in IPO

23/04/2019  |  Full story...

Social media regulation: UK Govt proposes ‘like’ and ‘streak’ limits for children

Facebook and Instagram ‘likes’ may get shut down for children under new safety plans proposed by the UK.

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17/04/2019  |  Full story...

Facebook plans to scan people’s photos into their own ads

Facebook has filed a patent for a new system that passes user’s personal photos to advertisers, making users the stars of online ads.

Facebook plans to scan people’s photos into their own ads

11/04/2019  |  Full story...

Lush shuts social media channels: “We’re tired of fighting algorithms”

Cosmetics chain Lush is closing down some of its social media accounts this week after growing “tired of fighting with algorithms” and will only speak to customers via a live online chat function.

Lush shuts social media channels: “We’re tired of fighting algorithms”

11/04/2019  |  Full story...

Burger King removes ‘racist’ chopsticks ad after social media outcry

Fast food chain Burger King has been forced to remove an advert in New Zealand after it was branded 'racist'.

Burger King removes ‘racist’ chopsticks ad after social media outcry

10/04/2019  |  Full story...

Snapchat unveils gaming and AR platform

Snapchat has launched a multiplayer video game service, alongside a new AR utility platform, as the chat app looks to expand amid growing competition from larger rival Instagram.

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09/04/2019  |  Full story...

Most Americans think social media divides country more than it unites

A sizable majority of Americans say social media does more to divide the country than unite it, according to the latest NBC News and Wall Street Journal poll.

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08/04/2019  |  Full story...

Online dating trends: Men outnumber women on Tinder by 9 to 1 ( while Grinder wins for age diversity)

Men outnumber women on Tinder by almost nine to one, while even “female-friendly” apps like Bumble have fewer than 20% of Bumble users, according to new research.

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08/04/2019  |  Full story...

Snapchat Stories comes to Tinder and Netflix

Snapchat users will now be able to share their stories directly to popular dating app Tinder and linked up to Netflix letting them share the latest shows they are watching with their friends.

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08/04/2019  |  Full story...

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