Digital Intelligence

Entries from Digital Intelligence tagged with "social media and social networking"

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Smart Homes ‘most discussed IoT tech among influencers’

‘Smart Homes’ has emerged as the most mentioned vulnerable Internet of Things (IoT) technology among the world’s leading cybersecurity influencers on Twitter during the first half (H1) of 2019, according to GlobalData, a leading data and analytics company.

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23/10/2019  |  Full story...

Rugby World Cup social media engagement grows 261% since start of tournament

The Rugby World Cup quarter-final is taking place this weekend in Japan and the 2019 tournament has been breaking TV viewing rating, while its social media growth is making it increasingly valuable to advertisers, according to new research.

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21/10/2019  |  Full story...

UK consumers 'more likely to ditch Facebook services than Huawei products'

Nearly a third of Brits (32%) are considering ditching Facebook over privacy concerns, compared to just 11% have similar issues with Huawei, according to new research.

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18/10/2019  |  Full story...

IPA Bellwether: UK companies cut marketing budgets for first time in seven years

UK marketers have recorded a reduction to marketing budgets for the third quarter of 2019 as economic and political uncertainty around Brexit drains confidence, according to new data.

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17/10/2019  |  Full story...

More payments giants quit Facebook's Libra digital currency project

Mastercard, Visa, eBay and payments firm Stripe have pulled out of Facebook’s embattled cryptocurrency project, Libra, following a similar move from PayPal last week.

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14/10/2019  |  Full story...

Social media drives interest in womens sport as investment grows almost 100%

Women’s sport on our screens is set to skyrocket as 94% of industry professionals have stated that they’re planning on increasing investment in the creation, production and distribution of content, according to research conducted by Imagen.

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11/10/2019  |  Full story...

PayPal drop out of Facebook cryptocurrency plan Libra

PayPal has pulled out of Libra, the Facebook-led effort to build a global digital currency, while other members are also considering leaving the scheme, according to reports.

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08/10/2019  |  Full story...

Social media giants can now be ordered to remove posts worldwide

Facebook and similar apps and websites can be ordered to take down illegal posts worldwide after a landmark ruling from the EU's highest court.

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07/10/2019  |  Full story...

Trustpilot teams with Yext to boost customer review management

Brand search platform Yext has struck a global integration with reviews firm Trustpilot with a new location-based tool.

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07/10/2019  |  Full story...

Burger King 'milkshake' tweet banned for encouraging violence

A tweet posted by Burger King in May has been banned for encouraging violence and anti-social behaviour.

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02/10/2019  |  Full story...

Rugby World Cup kicks off global TikTok video challenge

Rugby World Cup 2019 has teamed up with mobile video platform TikTok to launch a channel and hashtag challenge #Rugbyfever.

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27/09/2019  |  Full story...

Ready Player One? Facebook outlines social VR future with 'Horizon'

Facebook has revealed its plans for a social media universe exclusively for Oculus headsets, in what it hopes will be the next generation for its platform.

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26/09/2019  |  Full story...

Kik shuts down messaging app, moves into cryptocurrency

Kik is shutting down its popular but controversial messenger app despite having millions of active users around the world.

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26/09/2019  |  Full story...

Facebook buys 'mind reading' wristband company

Facebook has bought a start-up making devices that can pick up electrical signals from the brain and transmit them to a computer.

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26/09/2019  |  Full story...

Princes Selects Wavemaker North to Manage Masterbrand launch on social media

WPP media agency Wavemaker North, has launched a new social campaign for canned food brand Princes across Facebook and Instagram.

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26/09/2019  |  Full story...

Google overtakes Facebook for user app installs (while TikTok rises)

For the first time Google has surpassed Facebook in the total number of attributed installs, meaning Google Ads has powered more app installs over the 6 month period than Facebook Ads, according to new research.

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26/09/2019  |  Full story...

Insurers ‘neglecting customer service on digital channels’

Insurers are the least trusted companies in the UK and are unable to answer over half of routine questions successfully, according to new research.

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25/09/2019  |  Full story...

Twitter fail: US military apologises for threatening to 'bomb' Area 51 festival

The US military has apologised for sending a tweet that appeared to threaten people visiting Area 51 over the weekend after a Facebook event went viral.

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23/09/2019  |  Full story...

Half of marketers ‘want complete control over influencers’ marketing posts’

Half of marketers feel they should have complete control over the written captions and visual elements of an influencer's post, according to new research.

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19/09/2019  |  Full story...

LinkedIn sponsors Grimsby Town FC to promote local jobs

LinkedIn has struck a sponsorship of Grimsby Town Football Club, marking its first foray into football sponsorship.

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19/09/2019  |  Full story...

Facebook to launch oversight board to judge controversial content

Facebook has revealed a board of 40 people who will come up with the rules to govern controversial content on the social network, with powers to overrule even CEO and founder Mark Zuckerberg himself.

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18/09/2019  |  Full story...

Instagram now matches Facebook on audience size for brands

The Top 50 brands on Instagram now have the same audience size as the Top 50 brands on Facebook, but the Facebook News Feed still commands 60% of ad spend, according to new research.

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18/09/2019  |  Full story...

Global Halloween trends: Pop culture (and local culture) drives purchases

Halloween is becoming a bigger event around the world each year, opening up plenty of opportunities for marketers. New research from Pinterest identifies how pop culture and local culture can influence buying trends in the spookiest time of year.

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16/09/2019  |  Full story...

Global ad channel trends: Social and video to dominate in 2020, despite measurement concerns

2020 is set to see a significant rise in digital ad spend, as marketers look to optimise their media mix, according to new research.

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13/09/2019  |  Full story...

Snap, Facebook and MTV run workshops to inspire young digital pioneers

Snap, Facebook, MTV Breaks and more digital brands are coming together to support this year’s Digital Disruptors programme, aimed at inspiring the younger generation in the digital industry.

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10/09/2019  |  Full story...

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