Digital Intelligence

Entries from Digital Intelligence tagged with "spain"

25 result(s) displayed (1 - 25 of 138)

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New FC Barcelona chatbot takes football fans to the training ground

Viber and FC Barcelona have struck a new partnership on interactive media distributed across the football club’s chatbot on the messaging app.


01/11/2018  |  Full story...

Facebook to stream top Spanish football to Asian subcontinent

Facebook has struck a deal with Spain's La Liga to broadcast all its matches in the Indian sub-continent, for the next three seasons.


15/08/2018  |  Full story...

Top 10 trends at Mobile World Congress 2018: Smart cities, 5G and Edge Computing

Mobile World Congress has become one of the biggest tech events in the digital calendar, and this year was even bigger, with AI, mobile money and edge computing dominating the agenda.


06/03/2018  |  Full story...

Growth of connected TV advertising in Europe [INFOGRAPHIC]

Video advertising delivered over the internet to TV screen will be worth €825m by 2020, with the UK generating the largest revenue and Italy is set for the fastest growth amongst European ‘Big 5’ countries, according to new research.


01/03/2018  |  Full story...

London still top European city for attracting tech talent

London continues to be a major draw for international technology workers, ahead of Berlin, Amsterdam, Paris and Barcelona, according to new research.


19/02/2018  |  Full story...

European car search trends: YouTube rules UK but the Spanish click most

When it comes to car-related engagements,  dramatic demand for YouTube in the UK, a movement towards mobile in Spain, and a digital dominance for Volkswagen across virtually all major European car markets, according to new research.


14/02/2018  |  Full story...

San Miguel sponsors eSports team Heretics

Beer brand San Miguel beer has signed a partnership agreement with Spanish eSports organisation Team Heretics as its major sponsor.


27/11/2017  |  Full story...

Global mobile internet usage trends: Spain leads as UK lags

The UK lags behind the rest of the world in mobile internet consumption by 13 percentage points, while Spain leads the way, according to new research.


16/10/2017  |  Full story...

GDPR warning? Facebook hit by €1.2m fine from Spain’s data privacy regulator

Facebook has been dealt a €1.2m by Spain’s data privacy regulator, according to reports, with the ruling coming just months ahead of the implementation of the European General Data Protection Regulations (GDPR).


12/09/2017  |  Full story...

GDPR warning? Facebook hit by €1.2m fine from Spain’s data privacy regulator

Facebook has been dealt a €1.2m by Spain’s data privacy regulator, according to reports, with the ruling coming just months ahead of the implementation of the European General Data Protection Regulations (GDPR).


11/09/2017  |  Full story...

Social media case study: ‘Justino’ film wins Christmas for Spanish Lottery

Forget John Lewis - the real winner of Christmas 2015 was this campaign for Spanish lottery firm Loterias y Apuestas del Estado. The Pixar-style ‘Justino’ film captured hearts while an engaging social media campaign built anticipation in the run up to the high-profile Christmas lottery draw- increasing spend to an astonishing €55 per person.

09/11/2016  |  Full story...

Mobile to account for 75% of global internet traffic next year

Three-quarters of global internet traffic will come from mobile devices in 2017, with Spain, Ireland and Singapore leading the way, according to new research.


31/10/2016  |  Full story...

Movistar hires Kantar for granular insights into subscriber viewing

Spanish telecoms operator Movistar+ has signed an agreement with Kantar Media to design, deploy and manage a proprietary audience measurement service.


24/10/2016  |  Full story...

Combined TV and Twitter ads ‘get 18% boost on ROI’

Combining TV and Twitter ads can result in an 18 percent increase in ROI when run concurrently, according to new research.

01/07/2016  |  Full story...

RetailMeNot takes voucher business into Spain and Italy

RetailMeNot is expanding into the Spanish and Italian markets, match up consumers with retailers offering deals and vouchers.

12/04/2016  |  Full story...

Spain: Digital now accounts for quarter of ad spend

Spending on digital advertising in Spain jumped 21% in 2015 capturing 25% of the overall market, up from 22.9% a year earlier, according new research.

18/03/2016  |  Full story...

No joke: Univision buys stake in comedy site The Onion

Spanish broadcast giant Univision has bought a 40% stake in the company that owns The Onion, the pioneering comedy and news satire site.

19/01/2016  |  Full story...

Cristiano Ronaldo surprises town square in ROC headphones stunt

Cristiano Ronaldo, the biggest athlete in the world is hiding in plain sight. Would you have noticed? This viral marketing prank for fashion headphones ROC Live Life Hard, became one of the most shared ads of the year as a mystery footballer dazzled a Spanish town square.

27/11/2015  |  Full story...

European Programmatic ad revenue up 71%: Mobile and video soar

Total programmatic display advertising market in Europe jumped 70.5% from €2.14bn in 2013 to €3.65bn in 2014, according to new data.

17/09/2015  |  Full story...

European video trends 2015: Brits watch less TV than ever, Italians watch most

Brits are watching less TV than ever before, with average viewing time across all platforms falling by 14 minutes since 2013, according to new research.

03/09/2015  |  Full story...

Video viral of the week: Lotus invites strangers for ‘blind coffee’ dates

In a social experiment, Lotus Bakeries paired random people up for coffee meetings. See why it’s our viral of the week below…

21/07/2015  |  Full story...

Top 5 smart cities of 2015: Barcelona crowned king of tech innovation

Barcelona has been named as the top smart city of 2015, making the best use of connected devices and systems for its citizens and visitors, according to new research.

19/02/2015  |  Full story...

Google axes Spanish news amid government clampdown

Google is shutting down its Google News service in Spain ahead of the introduction of a new intellectual property law is introduced.

12/12/2014  |  Full story...

Online video marketing in Spain: Branded content most popular for advertisers

Eight in ten internet advertisers in Spain use video for their marketing or communication, with branded videos proving most popular and short form videos the fastest growing, according to new research.

26/11/2014  |  Full story...

Google expands AdWords Express app to small businesses worldwide

After a trial in the US, Google has expanded its AdWords Express app to 20 more countries, letting small businesses manage their search marketing campaigns on the move.

30/10/2014  |  Full story...

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