Digital Intelligence

Entries from Digital Intelligence tagged with "twitter"

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Twitter comeback continues as it reveals ‘daily user’ numbers for first time

Twitter has given data around its daily user numbers for the first time, as the social network continued its comeback with strong revenue and profit growth at the end of 2018.

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08/02/2019  |  Full story...

Twitter reveals ‘Ice Breaker’ tool to encourage more positive debates

Twitter is launching new tools designed to encourage healthy debate the platform, including an ‘Ice Breaker’ function, as the social network looks to tackle abuse on the platform.

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10/01/2019  |  Full story...

Twitter forced to reveal identity of parody Wetherspoon's account after court order

A court has ordered Twitter to reveal the identity of the person behind a set of satirical and "abusive" Wetherspoon accounts.

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18/12/2018  |  Full story...

Top 20 TV programmes for tweets: Love Island beats politics

New data published today by Kantar Media shows that reality television has driven the highest level of social media engagement over the course of the past year, closely followed by current affairs programmes.

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13/12/2018  |  Full story...

The wrong man: Twitter recruits ‘John Lewis’ to star in Christmas campaign

Twitter UK has launched a Christmas TV ad featuring a man called John Lewis, who gets an avalanche of tweets each year mistaking his for the department store famous for its festive TV commercials.

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20/11/2018  |  Full story...

US elections: Twitter shuts down 10,000 bot accounts 'discouraging voting'

Twitter has deleted more than 10,000 bot accounts that it says tried to discourage Americans from voting in the midterm elections, often targeting people likely to vote for a Democrat candidate.

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05/11/2018  |  Full story...

Twitter to ditch ‘likes’ to boost quality of online debate

Twitter is planning to remove the ability to "like" tweets in an attempt to improve the quality of debate on the social network.

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30/10/2018  |  Full story...

Twitter profits beat expectations again (even as users fall)

Twitter has seen its profits and revenues rise as advertisers welcome efforts by the social network to cull spam accounts.

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26/10/2018  |  Full story...

Top 10 hashtag research tools: How to make the most of your social media posts

There are many tools that can help marketers decide which hashtags to use in their social media marketing posts. We look at 10 of the best, from Twitter's own features to more advanced geographical and community-based services.

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21/09/2018  |  Full story...

Social TV trends: Love Island's official partners aren't the only winners

ITV's Love Island was the reality show success story of the summer. New research uncovers which brands benefited from the TV series, indicating that official sponsorship was not the only route to success.

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07/08/2018  |  Full story...

Twitter stocks plunge 20% as it sheds a million users leave (but revenues rise)

Twitter shares have fallen 20% as its active monthly users fell from 336m to 335m over the last three months, but revenues actually exceeded forecasts.

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30/07/2018  |  Full story...

Twitter bot purge: 8 million fake followers ditched

Following the news that Twitter has purged millions of fake accounts, Socialbakers has released data showing the accounts who have lost the most followers, and the greatest share of followers, on the platform since the purge took place.

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16/07/2018  |  Full story...

A tale of two tweets: Poundland threatens legal action over Thameslink slur

A tweet from UK rail operator Thameslink backfired spectacularly this week, after an attempt at humour resulted in high street retailer Poundland threatening to sue.

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31/05/2018  |  Full story...

10 years of Twitter analysis: Most liked, retweeted, followed & more

This week marks the 10th anniversary of when Crimson Hexagon started collecting Twitter data for social analysis way back in 2008.

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24/05/2018  |  Full story...

Top words on Twitter: Positive phrases get more retweets

‘Love’ is the most used word on Twitter, followed by other positive expressions ‘thank’, ‘happy’ and ‘great’, according to new research.

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11/05/2018  |  Full story...

Twitter comeback continues as revenues smash estimates

Twitter has posted its second profitable quarter in a row, beating Wall Street estimates for revenue and monthly active users, as advertisers in Asia and other markets outside the United States embraced its video ads.

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25/04/2018  |  Full story...

Snapchat UK ad revenue to overtake Twitter's next year

Snapchat’s UK advertising revenue is set to overtake Twitter’s UK revenue in 2019, and revenue from consumer magazine and cinema advertising within two years, according to new research.

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20/03/2018  |  Full story...

Twitter comeback? Posts first-ever quarterly profit

Twitter has surprised investors by posting its first-ever quarterly profit, just a year after reporting a massive loss, but still faces challenges such as stagnant user numbers and the use of its platform for abuse.

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08/02/2018  |  Full story...

Snapchat lets users share stories on Twitter and Facebook

Snapchat users can now share Stories outside the app to Facebook and Twitter in an effort to spark growth on the social media app.

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25/01/2018  |  Full story...

Facebook and Twitter unveil plans to tackle ‘fake news’

Facebook and Twitter have both revealed plans to deal with the spread of fake news and propaganda on their services.

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23/01/2018  |  Full story...

Twitter debuts $99 subscription tool to promote tweets

Twitter is launching a self-serve advertising subscription aimed at small businesses, letting users run automated ads on the platform for $99 a month.

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09/11/2017  |  Full story...

Facebook profit soars as mobile ads account for 88% of revenue

Facebook saw its quarterly profit rise 79% with revenues up nearly 50% in the third quarter as marketers poured money into Facebook's mobile advertising offerings.

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02/11/2017  |  Full story...

Twitter plans to make political ad funding more transparent

Twitter has promised to make the funding of advertising on its social network more transparent as it faces proposed new regulations.

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26/10/2017  |  Full story...

Most effective social media strategies for each platform [INFOGRAPHIC]

While most brands agree that social media is a critical channel, many aren’t leveraging the strengths that are unique to each platform. This infographic from SUMO Heavy breaks down the different social media platforms and identifies the best strategies for brands to implement on each.

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20/10/2017  |  Full story...

Social media ad spend trends: Snapchat and Instagram lead global growth

Snapchat and Instagram saw ad spend grow 73% and 55% respectively in the thrid quarter of 2017, as new offline features brought added value to advertisers, according to new data.

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19/10/2017  |  Full story...

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