Digital Intelligence

Entries from Digital Intelligence tagged with "twitter"

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Rise of live streaming: Middle East and Africa leads the way in global stats

Live Streaming services such as Periscope and Facebook Live have become hugely popular worldwide, with the Middle East and African region the biggest adopters of the new technology, according to new data.

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31/08/2017  |  Full story...

Trump 'worth $2bn in revenue to Twitter'

Without Donald Trump, Twitter could lose almost a fifth of its value, according to new research.

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22/08/2017  |  Full story...

Irn Bru takes on Coca-Cola with cheeky map tweet

There is only one country in the world where the most popular drink isn’t Coca-Cola, according to one rather cheeky and controversial tweet from a rival brand.

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22/08/2017  |  Full story...

Twitter fail: National Lottery user generated tweets backfire

The National Lottery has issued an apology after a social media stunt on Twitter backfired in embarrassing fashion, resulting in the charity's official account inadvertently tweeting offensive messages.

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16/08/2017  |  Full story...

Neymar buzz: Football transfer news is “social media gold dust”

Football is big business and last weekend saw the most expensive football transfer take place with Neymar da Silva Santos Junior making history- causing massive ripples in social media, according to new research.

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09/08/2017  |  Full story...

Twitter user growth stalls despite revenue boost

Twitter reported better-than-expected results, but the social network saw an alarming loss of two million monthly active users in the US.

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31/07/2017  |  Full story...

Twitter teams up with Royal Opera House for World Emoji Day

The Royal Opera House has teamed with Twitter to tell the stories of opera and ballet using emojis on World Emoji Day.

Social media marketing: Which platform spends the most on its own ads?

A new study from Kantar Media study, looked at the ad spends of the five big social-media networks in the US, showing that Facebook dominates with Snapchat and Pinterest on the rise.

09/06/2017  |  Full story...

UK election: Did social media analysis predict a hung parliament?

As the UK General Election results in a hung parliament, analysis by data science and media technology company, 4C Insights, revealed sentiment across social media towards the Conservative Party dipped to just 37% in the final days prior to the election.

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09/06/2017  |  Full story...

UK insurance digital customer service worsening: 68% of queries left unanswered

There is a growing gap between consumer expectations and digital reality in the UK insurance industry, according to new research.

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08/06/2017  |  Full story...

Psychology of sharing: Brits favour visual content

Emotional validation is a key catalyst for frequent posting and sharing social media, with millennials leading the way for posting personal content, according to new research.

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05/06/2017  |  Full story...

Trump’s “Covfefe” tweet: top 3 brand reactions

Following Trump’s “covfefe” typo brands have jumped on the blunder to drive engagement and amuse the masses. Socialbakers has analysed best reactive tweets from the past 24 hours to see who did it best.

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02/06/2017  |  Full story...

Election debate: BBC partners Twitter for live streaming

The BBC is teaming up with Twitter to livestream five special events in the run-up to the UK general election June 8, including tonight's 7-way BBC debate.

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31/05/2017  |  Full story...

China’s Weibo overtakes Twitter for user numbers

China’s Weibo now has up to 340 million active users each month, according to the firm’s latest earnings report, which pushes it past Twitter for the first time ever.

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18/05/2017  |  Full story...

Influencer marketing: How much do celebrities earn for social media posts?

As more brands flock to celebrities and YouTube stars to promote their products on social media, just how much do these influencers earn? New research uncovers some key data.

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15/05/2017  |  Full story...

#NuggsforCarter: Wendy’s rewards teen for record-breaking tweet

One teen’s mission for a year's supply of free chicken nuggets has become Twitter's most retweeted post of all time.

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11/05/2017  |  Full story...

Social advertising trends in 2017: 61.5% increase in paid social media spend

There has been a 61.5% increase in paid media spend on Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Snapchat for the first quarter of 2017, according to new research.

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21/04/2017  |  Full story...

Teens ditching smaller social networks for Snapchat and Instagram

Teens are now bunching their social network activity around four main social networks: Snapchat, Instagram, Twitter, and Facebook and have stopped using smaller ones such as Kik or Tumblr, according to new research.

13/04/2017  |  Full story...

#nuggsforcarter: One teen's quest for 18m retweets (and free Wendy's nuggets)

A 16-year old teen from the US is currently on course for the most retweets of all time, after the fast-food chain Wendy's set him a huge social media challenge in exchange for free chicken nuggets for a year.

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11/04/2017  |  Full story...

Twitter cracks down on anonymous "eggs" with new avatar

Twitter has dropped the egg that functions as its default profile picture over fears that it has become associated with online abuse.

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06/04/2017  |  Full story...

Twitter mulls paid-for version to boost flagging revenues

Twitter is considering the launch of a premium version of its Tweetdeck platform, raising the possibility that it could run a subscription service for the first time.

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24/03/2017  |  Full story...

7 in 10 Twitter users on social while watching TV

Twitter users are keen second-screeners – being 33% more likely than the average internet user to be on another device while watching TV, according to new research.

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23/03/2017  |  Full story...

Most popular brands and trends from MWC on Twitter

With Mobile World Congress (MWC) over for another year, Hotwire looks at the Twitter stats to uncover the biggest trends at this year's event.

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08/03/2017  |  Full story...

Twitter horror story: London Dungeon aplogises for sexist Valentine's Day jokes

The London Dungeon has issued an apology after the tourist attraction’s PR team posted “offensive” Valentine’s Day jokes about fat women, sexually transmitted disease and dead prostitutes on its official social media accounts.

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17/02/2017  |  Full story...

Valentine's day: Top 10 brands on social media

Kylie Cosmetics and Jetstar Asia have generated most social media buzz this Valentine's Day, according to new data from Socialbakers.

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14/02/2017  |  Full story...

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