Digital Intelligence

Entries from Digital Intelligence tagged with "usa"

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Facebook just 4th most popular social network for US teens- report

Facebook ranks only fourth as US teens’ most important social network, with Instagram the clear favourite, according to new research.

27/10/2015  |  Full story...

Amazon hires 100,000 people for Christmas rush

Amazon will hire around 100,000 people for the holidays, marking a 25% increase from last year as shopper switch from the high street to online.

21/10/2015  |  Full story...

Halloween shopping trends in the US (Infographic)

With Halloween fast approaching, how are US consumers using the web to get the most out of the party season? This infographic from US Self Storage looks at some of the key trends…

19/10/2015  |  Full story...

USA Today puts emojis into headlines :-\

In a bid to pre-empt Facebook’s upcoming ‘Reactions’, USA Today has started inserting emojis into its newspaper- but readers are giving it the thumbs down.

13/10/2015  |  Full story...

Video viral of the week: Basketball star 'plays peoples tweets’ for Foot Locker

Footlocker worked with NBA star James Harden to run a new Twitter campaign where he performs basketball tricks suggested by his fans- and performs forfeits if he fails. See why it’s our video viral of the week below…

12/10/2015  |  Full story...

New Instagram ads ‘get 17 times more clicks’- report

US furniture retailer RC Willey, the first brand to use Instagram advertising, attained a click-through rate nearly 17 times higher than average, according to new data.

Don't miss our Stainmaster 2 Day flooring event! #Stainmaster #Flooring

A photo posted by RC Willey (@rcwilley) on

02/10/2015  |  Full story...

Trivia app QuizUp becomes TV gameshow on NBC

Popular trivia app Quiz Up is being turned into a primetime TV show in the US, pitching viewers against studio contestants.


02/10/2015  |  Full story...

Global ad spend trends for 2016: Programmatic starts to dominate ad buying

By the end of 2015 in the US, Programmatic transactions will account for 52% of non-search digital advertising spend, with growth set for 20% a year, according to new research.

23/09/2015  |  Full story...

News Corp buys Unruly for $176m to boost ad tech

News Corp has bought Unruly for $176m, a UK-based video ad tech firm, giving the media giant the ability to monitor and predict viral ads.

17/09/2015  |  Full story...

Rise of streaming sticks: Amazon Fire stick, Chromecast and Roku sales soar

Amazon’s Fire TV stick is leading the pack of newly popular streaming TV devices, as more people look for simple and convenient ways of accessing smart TV features, according to new data.

16/09/2015  |  Full story...

Mobile app use overtakes TV viewing in US

Americans are spending 198 minutes per day using mobile apps this year, compared with 168 minutes watching television, according to new research.

15/09/2015  |  Full story...

New Twitter ‘buy’ button takes on Facebook for social commerce

Twitter has teamed up with online payments startup Stripe to launch a new tool that lets merchants more easily sell their wares via tweets.

15/09/2015  |  Full story...

Global internet adspend 'could overtake TV by 2018'

The amount spend on internet ads worldwide is catching TV at a rate of growth that could see it become the dominant medium by 2018, according to a new report.

14/09/2015  |  Full story...

Amazon begins take away deliveries in US

Amazon is offering its own restaurant delivery service to Prime members in Seattle, marking its first push into an increasingly crowded market for meal delivery.

09/09/2015  |  Full story...

Facebook brings free education app to US schools

Facebook has launched a free education app for teachers that helps track students' progress and makes it easier to create custom learning plans.

07/09/2015  |  Full story...

Burger King makes ‘Peace Burger’ with smaller rivals after McDonald’s snub

Following a high profile rejection from McDonald's last week, a group of chains including Denny’s, Krystal, Wayback Burgers, and Giraffas have come forward to take up Burger King's idea of a mash-up burger for World Peace Day.

04/09/2015  |  Full story...

European video trends 2015: Brits watch less TV than ever, Italians watch most

Brits are watching less TV than ever before, with average viewing time across all platforms falling by 14 minutes since 2013, according to new research.

03/09/2015  |  Full story...

Amazon tests fast food deliveries in US- report

Amazon is testing a fast food delivery service in the US as part of its Prime Now membership, according to a news report.

26/08/2015  |  Full story...

Burger King to McDonald’s: Let’s make a ‘McWhopper’ for peace

In a novel marketing stunt, Burger King has invited McDonald's to put aside rivalries for just one day, and make a 'McWhopper' for World Peace Day. But all has not gone to plan as its larger rival has refused to bite the bait…

26/08/2015  |  Full story...

Social media users by age: Snapchat dominated by under 24s

This chart from comScore looks at the uswer demographics of most major social networks in the US, with some surprising results…

17/07/2015  |  Full story...

Biggest Google advertisers: Ebay tops shopping ads as Amazon leads AdWords

Online marketplace eBay is the most visible website in Google Shopping PLAs (Product Listing Ads) displayed in Google.com searches while Amazon is the most visible in Google AdWords pay-per-click (PPC) advertising, according to new research.

10/07/2015  |  Full story...

Infographic: Can Apple Music beat Spotify?

With Apple Music going live, this new infographic from IHS looks at how the Spotify rival could kick start the on-demand music market in the UK, US, France and Japan.

03/07/2015  |  Full story...

Cannes Lions winner: Dominos emoji pizza orders

Earlier in 2015, Dominos took an innovative approach to pizza orders, catering for the Snapchat and Yo! Generation with emoji based ordering system. The Twitter-based campaign was so successful it won this year’s Cannes Titanium Grand Prix for most breakthrough idea of the year. This case study looks at the pizza chain’s recipe for success.

02/07/2015  |  Full story...

Mobile trends: Women spend more time on apps than men

US men use more apps, but Women spend longer on them, according to a new US study from Nielsen.

18/06/2015  |  Full story...

Biggest TV moments on Twitter

Throughout the US TV season, fans have taken to Twitter to discuss edge-of-your-seat moments and minute-by-minute action. New research from Nielsen uncovers the most popular shows and social sharing moments from the last year.

05/06/2015  |  Full story...

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