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Entries from Digital Intelligence tagged with "usa"

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US ecommerce trends: Who is the mobile shopper?

Women are now catching men in terms of mobile shopping in the US, while people with lower disposable incomes have shown the highest increase in the past year, according to new research.

16/07/2013  |  Full story...

Facebook’s ‘invisible audience’: Posts seen by 3 times more people than estimated

Facebook posts are seen by three times as many people as its users realise, but they're just not getting any response, according to new research.

15/07/2013  |  Full story...

Samsung 'overtakes Apple for global mobile traffic'

Most of the world’s mobile traffic now comes from Samsung phones, with the South Korean manufacturer overtaking Apple and Nokia for the first time last month, according to new research.

12/07/2013  |  Full story...

Apple and 5 publishers found guilty of e-book price fixing

Apple has been found guilty of working with 5 major publishers, including Penguin, to raise prices of electronic books in the US.

11/07/2013  |  Full story...

Global mobile ad revenues rise 83%: North America catching Asia Pacific

Asia Pacific remains the highest earning region for mobile ad revenues, but North America is catching fast, boosted by a rise in smartphone search ads, according to a new report.

10/07/2013  |  Full story...

Shazam gets $40m funding boost from ‘world’s richest person’

UK-based music discovery and marketing firm Shazam has raised an extra $40m (£26.8m) after getting investment from the world’s richest billionaire.

08/07/2013  |  Full story...

Twitter online behaviour advertising tools – users tracked by default

Twitter is to display ads based on a user’s browsing habits, as the social network looks to attract more advertisers to its site with a set of online behaviour advertising tools.

05/07/2013  |  Full story...

Rise of the Reddit army: 6% of US web users now access online community

More than 1 in 20 (6%) American adults online use the online community Reddit, with the self-proclaimed ‘front page of the internet’ now on par with Tumblr in terms of user numbers, according to new data.

05/07/2013  |  Full story...

Bebo founders buy back social network for $1m

Social network Bebo has been bought back by its original founders, with the intention of rekindling its former success.

03/07/2013  |  Full story...

Global smartphone trends: Android gets 70% market share

Android continues to dominate the global smartphone market, with Windows Phone slowly catching Apple’s iOS in second place, according to new data.

02/07/2013  |  Full story...

Top 6 SEO trends- What factors boost rankings in Google searches?

Web pages that rank higher in Google searches tend to have more Google+ plus ones and Facebook shares, but keyword domains are becoming less important, according to new US research.

27/06/2013  |  Full story...

Top 4 digital marketing trends for 2013 (infographic)

Author rank, content marketing, social media and mobile marketing are the biggest digital marketing trends in the US this year, according to this infographic from Dot Com Infoway.

26/06/2013  |  Full story...

Social food on the high street: Connecting ‘likes’ to purchases

40% of top retail food brands are not using social media to promote their brands, with many neglecting Twitter and missing out on sales as a result, according to new research.

25/06/2013  |  Full story...

Global 4G trends: 1 billion subscribers expected by 2017

The will be 915 million high speed mobile broadband (LTE) subscribers worldwide forecast for end of 2016, and the first billion will be exceeded during 2017, according to new research looking at global 4G trends.

25/06/2013  |  Full story...

Global internet trends: The ‘me generation’ meets ‘generation me’

From their money to their media, Boomers and Millennials exhibit vastly different behaviors and habits. Yet, despite being born 30 years apart, these two mega-generations have something in common: they're in demand by advertisers wishing to attract their attention and their dollars. Understanding how to reach these consumers and capture their hearts with appropriate creative is crucial. This report from Nielsen looks at how these new breeds of consumers function around the globe, and key trends for marketers looking into global internet trends.

24/06/2013  |  Full story...

Cannes Lions social media case study: Oreo’s ‘Daily Twist’ wins Cannes Cyber Lions Grand Prix

Oreo is an iconic biscuit brand with leading edge digital platforms and a highly engaged fan base in Facebook. They developed a brilliant creative idea that combined the best of PR with social media and digital production to win a Cyber Lions Grand Prix, millions of new fans and hundreds of millions of new exposures. In this Cannes Lions social media case study we show you why…

Brand: Oreo | Sector: FMCG, Food and Beverage | Country: US and global | Objective: Brand awareness, brand favourability, brand equity | Format: PR and social media

21/06/2013  |  Full story...

Google+ ‘to overtake Facebook’ for social sharing by 2016

Sharing of online content by users on the Google+ social network is set to surpass sharing by Facebook users by February 2016 according to a new US study.

21/06/2013  |  Full story...

Are newspaper paywalls starting to payoff?

Consumers are increasingly paying for online news, although the majority of web users are choosing not, according to a new study.

21/06/2013  |  Full story...

Mobile payments ‘account for 10%’ of Starbucks purchases

Mobile payments now account for 1 in 10 transactions at Starbuck, according to its Chief Financial Officer.

21/06/2013  |  Full story...

Half of consumers want a ‘dislike’ button for annoying ads – study

The majority of global consumers are still finding online ads annoying, with half calling for a ‘dislike’ button on Facebook to vent their frustrations with a brand, according to new research.

20/06/2013  |  Full story...

Major UK retailers 'failing to optimise email marketing for mobile '

The top online retailers in the UK and US are underperforming at critical elements of email marketing, including sign up and subject lines, according to a new report.

19/06/2013  |  Full story...

A day in the life of a smartphone user: US

The average US smartphone user spends 58 minutes a day using their device. Communication such as texting / talking are the most popular functions. People use their smartphone more for social networking (16%) than they do for visiting websites (14%). Email accounts for 9% of time spent on a smartphone.

A day in the life of a smartphone user: US. The average US smartphone user spends 58 minutes a day using their device. Communication such as texting / talking are the most popular functions. People use their smartphone more for social networking (16%) than they do for visiting websites (14%). Email accounts for 9% of time spent on a smartphone.

18/06/2013  |  Full story...

A day in the life of an iPhone smartphone user: US

iPhone users spend an average of one hour and 15 minutes a day on their mobile, exceeding the time spent on Android devices by 26 minutes. iPhone users are also more likely to use their device for emailing (10%) than Android users (8%).

A day in the life of an iPhone smartphone user: US. iPhone users spend an average of one hour and 15 minutes a day on their mobile, exceeding the time spent on Android devices by 26 minutes. iPhone users are also more likely to use their device for emailing (10%) than Android users (8%).

18/06/2013  |  Full story...

A day in the life of an Android smartphone user: US

The average Android user spends 49 minutes per day using their mobile. 28% of time spent on an Android is spent talking. Conversely iPhone users spend 22% of the time talking. Android users are also more likely to use their mobile for visiting websites (16%) than iPhone users (12%).

A day in the life of an Android smartphone user: US. The average Android user spends 49 minutes per day using their mobile. 28% of time spent on an Android is spent talking. Conversely iPhone users spend 22% of the time talking. Android users are also more likely to use their mobile for visiting websites (16%) than iPhone users (12%).

18/06/2013  |  Full story...

Apple reveals US spying requests- Google and Twitter keep quiet

Apple has followed Facebook and Microsoft in revealing details of data requests from the US authorities, following revelations that the National Security Agency (NSA) had "direct access" to their servers under a data collection programme called Prism.

18/06/2013  |  Full story...

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