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Entries from Digital Intelligence tagged with "youtube"

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Video viral of the week: Pepsi Max tells YouTube story with ‘Uncle Drew’ basketball star

Pepsi is running a YouTube series capturing the life of an old man with seemingly supernatural basketball skills, attracting nearly 40 million views with brand engagement that extends far beyond a 30-second TV commercial. See why the latest installment is our video viral of the week below…

06/11/2013  |  Full story...

Top 24 social networks worldwide: Facebook, YouTube and Qzone lead the way

Facebook and YouTube are the most popular social networks in the world, followed by China’s Qzone and Sina Weibo, according to a new report.

31/10/2013  |  Full story...

Video viral of the week: Diamond Nut ‘Fantasies’ series focuses on bakers' rewards

US snack brand Diamond has launched an engaging (but also bizarre) campaign "Diamond Nut Fantasies". Recognizing that the average cook rarely get the praise and appreciation they deserve, this series of YouTube spots plays with the idea that baking them a treat with Diamond Nuts could help people transform to be the husband, neighbour, child and boyfriend of your dreams. See why it’s our video viral of the week below…

31/10/2013  |  Full story...

Video viral of the week: Yorkshire Tea brews up viral success with YouTube song

Yorkshire Tea has taken to YouTube, with an epic song celebrating the virtues of the old fashioned cuppa, incorporating zombies, brass bands and even the odd Skyrim reference. See why it’s our video viral of the week below…


29/10/2013  |  Full story...

Top 15 global apps

This chart shows the top 15 mobile apps and the percentage of mobile internet users that they reach. Google Maps reaches the most mobile internet users with 54%, equating to over 474 million users. Mobile only social networks Vine, Instagram and Facebook Messenger attract a large portion of mobile internet visitors, with 3%, 12% and 22% respectively.

Top 15 global apps. This chart shows the top 15 mobile apps and the percentage of mobile internet users that they reach. Google Maps reaches the most mobile internet users with 54%, equating to over 474 million users. Mobile only social networks Vine, Instagram and Facebook Messenger attract a large portion of mobile internet visitors, with 3%, 12% and 22% respectively.

27/10/2013  |  Full story...

Top 15 fastest growing apps: Global

This chart shows the growth of the top 15 mobile apps between Q1 and Q3 2013. twitter's social networking effort Vine has seen the biggest growth of 2013 with a remarkable 403%, but still only reaches 3% of mobile users, the smallest reach of the top 3 apps. Vine's main competitor Instagram saw 130% growth in 2013, but reaches 109m mobile users. If Vine continues to grow at this rate the gap should close.

Top 15 fastest growing apps: Global. This chart shows the growth of the top 15 mobile apps between Q1 and Q3 2013. twitter's social networking effort Vine has seen the biggest growth of 2013 with a remarkable 403%, but still only reaches 3% of mobile users, the smallest reach of the top 3 apps. Vine's main competitor Instagram saw 130% growth in 2013, but reaches 109m mobile users. If Vine continues to grow at this rate the gap should close.

27/10/2013  |  Full story...

Top 8 social networks for sharing: Facebook and Pinterest thrash Google+ for traffic referrals

Facebook and Pinterest are the leading social networks for sharing content, with Google+ lagging far behind, according to new research.

25/10/2013  |  Full story...

YouTube to rival Spotify with music subscription service?

YouTube is reportedly planning a two-tier music service to rival Spotify, offering free ad-funded streaming music with the option of a premium service.

25/10/2013  |  Full story...

Top 15 global apps: Vine and Flickr lead growth

Vine and Flickr are the fastest growing global apps for smartphone and tablet users, with Google Maps and Facebook being the most popular overall, according to new research.

21/10/2013  |  Full story...

Google profits beat expecations, despite ad price drop and Motorola decline

Google has reported a profit of $2.97bn (£1.84bn) during the July -September period, beating expectations, despite a slump in ad prices and its mobile arm Morotola making a loss of $248m.

18/10/2013  |  Full story...

Video viral of the week: Telekinetic Carrie prank gets 4m YouTube views

To promote its remake of horror classic ‘Carrie’, Sony Pictures and MGM created an elaborate (and rather terrifying) hidden camera prank which has gone viral big time, getting over 4 million YouTube views. See why its video viral of the week below…

14/10/2013  |  Full story...

Google UK trends: Search ‘accounts for 56% of all traffic to Google sites’

Traffic to Google’s websites, including YouTube, Gmail and Google Play, account for 5.6% of the entire UK online audience, largely driven by its search business, according to new research.

10/10/2013  |  Full story...

Video viral of the week: Interactive first aid video helps ‘save the boy’

In a hard-hitting new TV and digital campaign, St Johns Ambulance offers interactive advice on giving first aid to youngsters, in a bid to help boost awareness of potentially life-saving skills. See why it's our video viral of the week below...

View the video ad here:

08/10/2013  |  Full story...

YouTube launches first ever music awards

YouTube is setting up its first ever music awards, the Google-owned video site looks to cement its position as the 'first call' for music content online.

02/10/2013  |  Full story...

YouTube tackles trolls with comment moderation tools for video creators

Google has launched a set of comment moderation tools for YouTube users, in a bid to tackle the influx of offensive online remarks made by internet ‘trolls’.

26/09/2013  |  Full story...

“Comments are bad for Science”: News site blames trolls for forum shutdown

Science and technology news website Popular Science has axed its comments section, blaming "trolls" and "spambots".

26/09/2013  |  Full story...

‘Contortionist on tube’ viral promotes latest Sadler’s Wells London circus

Dance theatre Sadler’s Wells has called in social media consultancy Hot Cherry to launch and promote iD, a multimedia production from Cirque Éloize, featuring a set of YouTube videos giving the performers an urban twist.

26/09/2013  |  Full story...

Video viral of the week: Airbnb creates 4 minute film using Vine videos

Social accommodation app Airbnb launched its first video ad this month- compiled only using 6-second Vine videos from Twitter fans. See why it’s our video viral of the week below…

24/09/2013  |  Full story...

Virgin Mobile tests blink-controlled YouTube ad

Virgin Mobile USA has launched an interactive video campaign which a viewer can control simply by blinking- provided they are using a webcam.

View a trailer for the service here:

18/09/2013  |  Full story...

UK mums flock to social networks- and not just Facebook

UK mums are 20% more likely than the general population to use social media, and 91% now use social media regularly—a 20% increase since 2010—according to new research.

11/09/2013  |  Full story...

Viral of the Week: Rayban Twitter campaign promotes ‘real-life Instagram’ effect

Ray-Ban Belgium and DDB Brussels have launched a new campaign that makes creative use of public transportation to communicate Ray-Ban’s wide range of polarized color lenses: from sky blue to hot pink. See why it’s our viral of the week below…

11/09/2013  |  Full story...

Yahoo overtakes Google for US web traffic- without help from Tumblr

In a surprise turn of events, Yahoo has overtaken Google for web traffic in the US, as CEO Marissa Mayer continues to turn the web portal’s fortunes around.

23/08/2013  |  Full story...

Global web traffic plunges 40% during 5 minute Google outage

On Friday, August 16, Google experienced five minutes of downtime, causing global web traffic to plunge 40% according to a report.

20/08/2013  |  Full story...

Surface Vs iPad: Microsoft pushes tablet after big price drop

Microsoft has launched a new video touting its Surface RT tablet over Apple's iPad, as poor sales of its tablet have led to a big price drop.

Watch the video below:

13/08/2013  |  Full story...

YouTube founders take on Vine and Instagram with ‘MixBit’

The founders of YouTube, Chad Hurley and Steve Chen, have unveiled their latest project, a social video sharing and remixing site called MixBit.

09/08/2013  |  Full story...

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