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Entries from Digital Intelligence tagged with "youtube"

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YouTube tests online video rental market

YouTube is launching a video rental service, initially featuring five movies shown at this year's Sundance Festival, with plans to expand later in the year. The first five films for rent are "The Cove," "Bass Ackwards," "One Too Many Mornings," "Homewrecker" and "Children of Invention." The service will go live on 22 January and will only be available in the US.


21/01/2010  |  Full story...

YouTube seeks sponsor for first live sports coverage

YouTube is to begin streaming live cricket from India’s premier league, seeking sponsors in the process.The move marks the video sharing’s site first foray into live sport streaming, and is the result of a partnership between Google and Cricket’s IPL (India Premier League).

From March, 60 IPL matches will be shown and YouTube are on the lookout for a global sponsor as well as local ones. While this is the first sports event YouTube has agreed to broadcast, YouTube has streamed live concerts before, namely U2’s in October which had 10million viewers worldwide.



YouTube debuts own short URL service

YouTube has launched a new URL shortening service, putting the video sharing platform in direct competiton with market leaders and TinyURL.

In a blog posting, Google engineering manager Vijay Karunamurthy announced as a shortener for all YouTube video links. and nothing but YouTube links. So you can rest assured that when you see a link with this URL, you are indeed about to click on a YouTube video. Also, because the link contains the ID of the video you're going to see, developers can do interesting things like show you thumbnails, embed the video directly, or track how a video is spreading in real time."


01/01/2010  |  Full story...

YouTube reveals top videos of 2009

Britain's Got Talent star Susan Boyle's first audition was the most watched video on YouTube during 2009.

The talent show runner-up's surprising rendition of 'I Dreamed A Dream' has been watched by more than 120 million viewers worldwide, making it more popular than the next three most-watched videos combined. The list marks the first time YouTube has revealed its most popular videos.

In second place, with more than 37 million views, was ‘David After Dentist’ a video featuring a disorientated seven-year-old boy recovering from dental work. Third place went to JK Wedding Entrance Dance, which showed an convoluted dance routine featuring members of their entourage just before their wedding. The video garnered 33 million views, prompting Sony, which owned the rights to the Chris Brow song that provided the soundtrack to the video, placing a link next to the video allowing people to buy the song and also shared profits from sales of ads on the site.


17/12/2009  |  Full story...

Largest UK internet sites

Sites ranked by visits for the week ending 5th Dec 09.



Top 10 overall search terms: UK

Search terms ranked by clicks for the weeks ending 5th Dec 09.



Top 10 entertainment websites: UK

Sites ranked by visits for the week ending 5th Dec 09.



YouTube to start charging for ad-free shows?

Google is in talks with US TV networks to charge viewers for streaming ad-free shows on YouTube, according to reports. Technology website All Things Digital reports that that "preliminary discussions" are taking place in the US between Google, which owns YouTube, and some of the major television networks. The move would see viewers charged around $1.99 to watch episodes of their favourite shows online, without any adverts, the day after they were first broadcast on TV.


08/12/2009  |  Full story...

Channel Five signs on demand deal with YouTube

Five has become the second broadcaster to sign a deal with YouTube to show its programmes on the video sharing website. The three-year deal follows a similar link up between YouTube and Channel 4 last month. The move will see full versions of popular shows from Five available on YouTube for up to 30 days after they are broadcast, providing an alternative viewing method to Five's current on demand service.


07/12/2009  |  Full story...

Google reveals top UK search trends of 2009

Google has revealed the UK’s top search trends in 2009, with Swine Flu, the death of Jade Goody and the popularity of Susan Boyle topping the list.Google's annual "zeitgeist", which analyses the firm's search trends, revealedf that top website searches included Hotmail, eBay, Yahoo and social network Bebo. The fastest rising search queries of the year included the BBC's iPlayer and Bing.

"Britons had mixed feelings as they headed online this year to search for their favourite online tools, to learn about celebrities new and old, and to find a good bargain," said Google spokesperson Anthony House. "People searched about new sensations like Lady Gaga and Susan Boyle, but they also turned to the web to learn about the deaths of Stephen Gately, Jade Goody and Michael Jackson."


01/12/2009  |  Full story...

YouTube's full length UK TV show channel goes live

YouTube has launched a new ad-funded channel that lets UK viewers watch full length TV shows from more than 60 partners, including Channel 4 and ITN. YouTube has launched a new ad-funded channel that lets UK viewers watch full length TV shows from more than 60 partners, including Channel 4 and ITN.

At launch, YouTube is posting around 5,000 videos, of which almost 4,000 are full-length programmes, from more than 60 partners. YouTube said it "expects this to significantly increase in the coming months". The new section provides the first shows from the landmark deal with Channel 4 agreed last month.


20/11/2009  |  Full story...

YouTube launches channel for citizen journalists

YouTube has launched a new channel that gives online news editors video access to footage posted by citizen journalists and even request such video be shot by amateurs seeking attention. ‘YouTube Direct’ works on a purely voluntary basis, with no commission paid to users whose videos are used, but they will receive credit. Steve Grove, head of news and politics at YouTube, said: "It's an incentive to upload great video, because of the recognition you'll get from legitimate news organizations".


17/11/2009  |  Full story...

YouTube tests skippable ads

Google is testing skippable ads on YouTube, as the search giant looks to find new ways to monetise the video-sharing site. The concept of the ad unit is that while users are given the tools to skip the ads they don't want to see, when they do in fact watch them, they will do so with more engagement.

Google is opting-in advertisers running video campaigns via AdWords for the test. It will display a small text option in the right-hand corner of the viewer, reading, "Skip this ad." Clicking that text takes users directly to the videos they wish to play. YouTube is running the experiment on clips produced as part of its partner program with creators who have elected to include in-stream ads.


12/11/2009  |  Full story...

Top social networking sites: UK

Facebook tops the social network list with half of all visits in UK, Oct 09



Top entertainment sites: UK

YouTube tops the entertainment list of all visits in UK, Oct 09



YouTube rival Dailymotion gets funding boost

Video sharing site Dailymotion has raised EU17m in funding from privtae funding, as the video sharing site loo ks to win marketshare from YouTube. Based in France, Dailymotion attracts 60 million unique visitors worldwide a month. The site aims to post a profit next year, having reached breakeven this year. The new funding round was led by the French Sovereign Fund (FSI).


22/10/2009  |  Full story...

Top 10 websites ranked by page view: UK

Facebook accounts for 1 in every 7 UK page views during September 09



Top 10 search terms: UK

Search terms ranked by clicks for the 4 weeks ending 17th Oct 09.



YouTube’s C4 deal paving way for ITV?

YouTube has secured a deal with channel four to stream to broadcaster’s programming in full length for free. The deal could pave way for a similar deal under negotiation between the video sharing site and ITV. Set to launch in the comong months, the partnership will run for an initial term of at least three years and the two parties will share advertising revenues on an agreed basis.

The agreement will let C4 sell ads around some non-C4 content on YouTube for the first time, expanding the amount of inventory available to its sales team. The deal marks the first time that a broadcaster has made a comprehensive catch-up schedule available on YouTube, providing C4 with additional advertising inventory and reach.


16/10/2009  |  Full story...

YouTube to stream full C4 shows (and ads)?

YouTube and Channel 4 are reportedly about to strike a deal to stream the broadcaster’s content and advertising in full on the video sharing site. The Telegraph reports that the Google-owned site and Channel 4 have been in talks for at least the last six months and a contract is expected to be signed imminently. The deal will see the majority of Channel 4 content, such as Skins, will be made available in full on YouTube for a 30-day catch up period, when the deal is signed.


13/10/2009  |  Full story...

YouTube gets 1 billion views a day

YouTube now gets attracts more that one billion video views a day worldwide, as the video-sharing site marks the third anniversary of its acquisition by Google. "I'm proud to say that we have been serving well over a billion views a day on YouTube," YouTube chief executive Chad Hurley said in a blog post. "This is great moment in our short history." Hurley noted that YouTube, which Google bought for $1.65bn, has evolved from a site dominated by user-generated content to a platform for more professional material.


12/10/2009  |  Full story...

YouTube planning movie rentals?

YouTube is reportedly talking to Hollywood studios about renting new-release movies online. Citing people close to the talks, The Wall Street Journal reports that discussions were most advanced with Lions Gate Entertainment, Sony Corporation's movie studio, Time Warner's Warner Bros and Metro-Goldwyn-Mayer. All these studios currently have advertising revenue-sharing deals with YouTube. The move would put the video sharing site in direct competition with iTunes and, which have already struck similar deals. These existing services offer film rentals for between £1.20 and £2.50 each with a 24-hour viewing period.


Music videos return to YouTube as royalty spat ends

YouTube is to start streaming thousands of music videos in the UK again, as the site finally agreed a deal with songwriters' association PRS for Music Britain over royalty payments. The deal marks the end to a six-month dispute between YouTube and PRS, which saw the video sharing site block thousands of videos to UK users in March. The dispute began as YouTube’s parent company Google failed to agree a fee with PRS. However, it has finally agreed to pay an undisclosed lump sum to PRS in a deal will last until 2012. The deal is reportedly worth tens of millions of pounds.

02/09/2009  |  Full story...

Top social networking sites: UK

Facebook leads, Twitter overtakes MySpace for fourth place, Aug 09.



YouTube to share ad revenue with users

YouTube has begun sharing profits with users who post popular videos on the site. The Google-owned site is extending its YouTube Partnership Program, offering more individuals with one off popular videos a chance to earn thousands of dollars a month. YouTube will monitor the popularity of user-submitted videos and some users will get invited to start earning revenue through the Partnership Program. Once the revenue sharing scheme is enabled on a user's video, YouTube will sell ads against the video and paying the user a share monthly into their AdSense account. This option is available only to users in the US for now, but YouTube says is hoping to roll this feature internationally. Up until now, only users producing videos that reached a wide audience were able to join the YouTube Partnership Program, launched in 2007.

View YouTube’s announcement here


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