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Google+ Authorship RIP: Bylines vanish from search results
Google+ has finally ditched its Authorship experiment this week, meaning that search results will no longer display an author’s name with retrieved articles.

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MSN logging off: IM pioneer to shut down
Instant messaging pioneer MSN Messenger is finally being switched off after 15 years, as the once popular hangout for teens has been usurped by Skype and mobile chat apps such as WhatsApp, Instagram and Snapchat.

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Storage price wars continue: Dropbox drops 1TB of storage to $9.99 a month
Dropbox has announced a dramatic price drop for its paid members this week, as the online storage firm looks to compete with the likes of Amazon and Google Drive in the growing market.

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The rise of SEO blackmail: Can people really link spam your site to death?
In recent years, Google has clamped down on link spam, with a number of major changes to its search formula. But as old ‘black-hat’ SEO tricks become obsolete, an even darker practice is on the rise: extortion emails.

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UK bigger mobile addicts than US: Most Brits check smartphones before getting up
A staggering 70% of UK smartphone users check their device upon waking in the morning, compared with 65% in the US, according to new research.

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Total Film publisher partners Rubicon Project for programmatic ad drive
Future, the publisher behind titles such as Tech Radar, PC Gamer, and Total Film, is working twith Rubicon Project to launching a global ad exchange.

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Digital universe invaded by ‘Internet of Things’ sensors (infographic)
The emergence of wireless technologies, smart products and software-defined businesses are playing a central role in catapulting the volume of the world’s data. Due, in part, to this Internet of Things, the digital universe is doubling in size every two years and will multiply 10-fold between 2013 and 2020 – from 4.4 trillion gigabytes to 44 trillion gigabytes. This infographic from EMC using figures from the IDC attempts to sum up the 'digital universe'.

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Right to reply: Mobile apps – Business Enabler or Security Disaster?
While mobile apps clearly provide a chance to transform business processes, Karen Conneely, Group Commercial Manager, Real Asset Management, outlines the importance of looking beyond the core features and assessing security components of any mobile app before making the move.

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Apple ‘may not sell personal health data to advertisers’
As the industry waits to see if Apple will launch a much-anticipated iWatch this September, a new licence agreement suggests the firm is tightening its privacy rules- meaning advertisers will not have access to user’s personal health data to serve them ads.

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Google tests home delivery drones with ‘Project Wing’
Google is exploring the potential for self-flying aircraft, as the internet giant looks to rival Amazon in the future home delivery technology.

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Snapchat valued at $10bn after funding boost
Snapchat is now worth a huge $10bn after a fresh round of funding, as the self-destructing photo app continues to thrive despite making virtually no money.

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Robot brain ‘learns from the internet’
Artificial intelligence took another step forward this week, with the unveileing of a robot brain that learns to deal with new problems by accessing the cloud.

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Search case study: AdWords helps improve order rate at butchers by 50%
Scottish butcher’s Macbeths revamped its keyword strategy last summer and saw a large jump in our sales and ROI, increasing order rate by 50% in one year. This case study looks at how a local business can use paid search to beef up both sales and customer numbers.

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Search case study: Photobox gets better search ROI with Bing Ads
In May 2013, Photobox worked with Bing ads to boost the online digital photo service’s online presence. This case study looks at how the firm achieved 25% lower costs than expected- boosting efficiency and winning customers as a result.

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Amazon ditches Google AdWords for own ‘sponsored links’
Amazon is working on its own online ad platform, as the online retailer looks to utilise its massive amounts of user data to serve ads relevant to their buying habits, in a bid to challenge Google’s dominance in the display sector.

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Facebook to send ads based on users mobile connection speed
Facebook is testing a new tool called ‘bandwidth targeting’ letting advertisers send ads based on the quality of a user’s network connection, moderating type of ad to whether a user is on a 2G, 3G or 4G.

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Chinese web giants team up for $813m ecommerce deal
Chinese entertainment firm Dalian Wanda (owner of the AMC cinema chain) is reportedly set to make a massive move into ecommerce via a partnership with Tencent and Baidu.

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Top tips: Digital customer experience – Capturing the right customer insights
Capturing customer feedback online can provide valuable insights that can be missed by typical analytics software. Udesh Jadnanansing, Managing Partner at Mopinion, offers a guide to getting customers to give their feedback online- and the right questions to ask.

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WhatsApp biggest chat app in world with 600m users
WhatsApp’s user-base has now been increased to 600 million, as the Facebook-owned chatapp stroms ahead of LINE and WeChat as the most popular chat app in the world.

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Instagram debuts separate time-lapse app
Instagram has launched Hyperlapse, a new standalone app letting users shoot time-lapse videos, as the Facebook-owned firm continues to expand.

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Mozilla debuts £19 smartphone in India
Mozilla and Intex have launched the first Firefox OS phone in India, called the Intex Cloud FX and costing just £19.90 (1,999 Rs).

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Facebook planning DoubleClick rival: Can it rival Google in display ad revenue?
Facebook is reportedly readying a new ad strategy to challenge Google’s dominance of the display ad sector, as the social network continues to expand.

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Pinterest revamps analytics tools for brands
Pinterest has updated its analytics tools for registered users, letting brands and individuals monitor how much traffic their site gets from the Pin It button.

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WeChat adds virtual payments to messaging app
WeChat has updated its mobile messaging app with a feature that lets users to make money transfers to one another by generating a unique QR code.

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China to replace Android, Microsoft and Apple with own software?
The Chinese government is developing its own operating system, in a bid to oust ‘imported’ software from the likes of Microsoft, Apple and Android.

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PacSun partners YouTube content creators for back-to-school campaign
To coincide with the back to school season, clothing brand PacSun has released a four-video series in partnership with a popular YouTube fashion channel. See why it’s our video viral of the week below.

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Amazon buys game-watching site Twitch for $1bn
Amazon has bought gaming platform Twitch for $1bn, letting the online retail giant tap into the new phenomenon of social gaming.

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Hackers hit gaming sites: Playstation, Xbox and World of Warcraft sites affected
Some of the biggest online gaming networks have been hit by hackers claiming to be linked to the jihadist group Islamic State, affecting Sony’s Playstation Network, Microsoft's XBox Live, Blizzard's Battle.net and Grinding Gear Games

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Guest comment : From omni channel to omni payments
The days of credit card payments could be numbered, as consumers opt for a range of alternative, more convenient ways of paying online, according to Jasper Bell, Strategy Consultant at Amaze.

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US web trends: App use overtaking desktop and web browsing
Most Americans are more likely to access digital media via apps rather than through traditional desktop or mobile web surfing, according to new research.

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New Zealand social trends: What brands are succeeding on Facebook?
Social media usage is now standard practice in our daily lives with 80% of online New Zealanders using these sites each month, according to new research from Nielsen.

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US app engagement trends: iPhone still trumps Android
iPhone users in the US earn more and spend more time on apps than their Android counterparts, according to new research.

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Facebook lets advertisers appear more often in timeline
Facebook has raised the frequency cap on ads, letting brands appear twice as often in its users' timelines, as the social network continues to steer brands towards paid ads.

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Personalised marketing boosts customer loyalty- survey
Personalised marketing has a big impact on brand loyalty and customer retention, but the practice remains hard to implement, according to new survey of marketers.

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SoundCloud debuts ads to fund musicians
Soundcloud has introduced a new ad system, as its looks to woo musicians and labels to its music streaming platform.

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The Huffington Post launches in India
The Huffington Post has teamed up with The Times of India Group, India’s largest media conglomerate, to launch an Indian edition of online news and entertainment publication.

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Video viral of the week: Axe encorages men to embrace weekdays
Axe has launched a new digital campaign designed to remind men that fragrances are not just for special occasions, as the Unilever body spray brand encourages their core audience of young males to embrace weekdays.

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eBay UK turns 15: From auction house to retail giant
eBay launched in the UK back in 1999, evolving into a market place for business sellers, leading high street retailers and UK exporters - hitting three billion sales worth £65bn on its 15th birthday.

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Vine opens up to other video apps
Six second video platform Vine will now let users upload video clips created elsewhere, as the Twitter-owned firm looks to boost the usability of its app.

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Uber takes on AmazonFresh with grocery delivery service
Uber is testing a grocery delivery service in the US, as the firm looks to take successful social taxi service to other sectors.

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Global web trends 2014: Consumers ditching traditional media for digital
People are spending more time each day on online rather than traditional forms of media., according to new research looking into global media consumption trends.

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Third of mobile users ‘haven’t downloaded an app in a month’
Are smartphones reaching a saturation point? New research indicates that the number of downloaded apps is dropping- because they are getting too good.

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Top tips: Digital customer experience - beyond the feedback hype
Udesh Jadnanansing, Managing Partner at Mopinion, explores the phases a business goes through to optimise its digital customer experience.

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Can the Premier League really block illegal highlight videos?
The Premier League has warned fans it is clamping down on Vines and Tweets of goals after thousands of users spread videos of goals on social media during the summer’s World Cup, but can the football organisation resally police the myriad of fan sites and social media accounts floating around the web?

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Digital music trends 2014: Piracy remains a key problem
The digital music industry will experience slow growth in revenue over the next 5 years, from $12.3bn this year to $13.9 in 2019.

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How Greggs turned a Google fail into a social win
Greggs has been embarrassed after a crude spoof of its logo started appearing as on a prominent Google search result- but the UK bakery chain managed to turn the situation to its advantage via some good humoured and timely social media management.

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Google’s ad-free music subscription service revealed?
Google’s long rumoured music subscription service may be called 'YouTube Music Key', offering ad-free tracks for $9.99 a month, according to a report.

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Groupon transforms from deal site into online marketplace
Groupon has redesigned its UK website in a step towards becoming an online marketplace, as the firm moves away from its daily deals roots.

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Flappy Bird creator returns with Swing Copters game
The creator of Flappy Bird is set to launch his follow up game this week, debuting a teaser trailer for Swing Copters.

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Miller Lite turns fan photos into national TV ad
Miller Lite has embarked on a user generated content campaign, encouraging fans to submit their own summer photos with the beer brand with the promise of turning the best ones into a nationwide TV campaign. This case study looks at how the campaign's hashtag became the No. 2 branded hashtag on Twitter.

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Viral case study: How the 'Ice Bucket challenge' raised $15m in 3 weeks
In July 2014, Charity ALS started a small scale internet challenge that ended up reaching all the way to the White House. This case study looks at how the ‘Ice Bucket Challenge’ led to record donations to the charity, raising some $15.6m in contributions to the group and its national affiliates, compared with less than $50,000 in the same period last year.

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Social media trends in the US: Facebook dominates mobile as Snapchat surges
Facebook continues to dominate social media on mobile in the US, but SnapChat use is rocketing, according to new research looking into social media trends in the US.

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Lay's teams up with Uber for picnic basket campaign
Potato chip brand Lay’s brand has launched a new campaign in New York City in partnership with Uber, which could hold some clues about how marketers will adopt sampling to the digital age.

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Moto 360 pricing revealed: Smartwatch details accidentally leaked by Best Buy
Motorola is expected to launch its Moto 360 Android Wear smartwatch by 4th September, priced at £249.99, according to a product listing accidentally leaked by Best Buy.

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Smartwatches to overtake tablet sales in 2018- report
Smartwatches will outsell tablets by 2018, as the trend for wearable technology takes off, according to a new report.

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Fanta creates weekly comedy Vines
Fanta is using 6 second video platform Vine to create a weekly digital comedy series, "Fanta For The Funny," aimed at teenagers and young adults.

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One in four UK businesses think their marketing isn’t performing
A quarter of UK based businesses believe that their marketing isn’t performing as it should be, with a third of these complaining that the difficulty of making an impact with advertising is the biggest barrier to success.

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Google buys social city guide app JetPac
Google has bought social travel app JetPac, as the internet giant continues to enhance its local search data.

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UK video trends: Brits still prefer to watch live shows on their TV
85% of people still prefer to watch TV programs on a big screen, rather than mobile, tablet or PC, according to new research from BroadStream Solutions.

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Video viral of the week: Wilkinson Sword claims beards make babies cry
With bushy beards coming back into fashion, how does a shaving brand get rugged hipsters back on their side? This viral video from Wilkinson Sword Germany explains why the hirsute look might not be as fatherly as you might think. See why it’s our video viral of the week below…

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UK internet trends 2014: Which sites attract most mobile users?
There are 48.4 million unique internet users in the UK, with 3.3 million users per month accessing the Internet exclusively from mobile devices (smartphone or tablet), according to new research.

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Should your brand be using Snapchat? Take this quiz to find out
Snapchat claims users send over 700 million photos and videos on a daily basis- and many big brands are now signing up to the self-destructing photo sharing app. But should your brand invest in this highly-personal youth oriented platform? Flightpath has provided an infographic to help you determine if they need a presence on Snapchat- showing that not every brand is as well-suited for its demographic as Taco Bell.

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Yahoo boosts local search with Zofari
Yahoo is boosting its local search capabilities by taking on the team from the smartphone recommendation app Zofari.

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Web security trends: New domain names spark wave of online threats
Most businesses (92%) recognise the risks with the introduction of new web address endings, with most consumers feeling that the internet will be a more dangerous place in 2020, according to new research.

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Controversial social network Ask.fm sold to IAC
IAC, the digital media giant behind Tinder, Vimeo and Ask.com, has bought annonymous social network Ask.fm.

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Samsung buys ‘internet of things’ firm SmartThings for $200m
Samsung bought SmartThings for $200m, as the electronics giant looks to expand into the growing smart home and internet of things arena.

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Consumers ‘trust branded content almost as much as editorial’
There’s some good news for native advertisers this week, with research indicating that just 2% more consumers trust content from publications (35%) than from brands (33%).

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1 in 12 Twitter users are actually bots
Twitter has admitted that 23 million of its 271 million monthly active users are actually bots- essentially computer programmes that tweet of their own accord without human help.

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Banners account for just 4% of entertainment mobile ads
Banner ads now account for just 4% of mobile ads run by entertainment brands as they turn to video and rich media formats to take advantage of people’s increasing video consumption on smartphones, according to a new report from mobile video advertising company, Vdopia.

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Video ad measurement: IAB planning new metric soon
The Internet Advertising Bureau (IAB) UK is working on new guidelines for measuring the success of online video ad campaigns, in a bid to appeal to advertisers looking for more accountability with their online campaigns.

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Gmail puts unsubscribe link next to emails
Google has now rolled out a new feature to help Gmail users get rid of unwanted messages more easily.

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Egyptians give over $1.5m in mobile donations during Ramadan (infographic)
Over $1.5 million was donated in Egypt through mobile technology during Ramadan according to data collected by TA Telecom.

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Global mobile ad revenues ‘nearly doubled in a year’
Global mobile advertising revenue reached $19.3bn in 2013, nearly doubling from the year before, according to new data from IAB Europe.

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Twitter tests ‘Promoted Videos’ to take on Facebook
Twitter has begun testing video ads embedded into user’s newsfeeds, as the social network looks to rival Facebook’s recent foray into auto-start video ads.

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Sony’s $99 Playstation TV and game streaming device coming this Autumn
Sony’s TV and games streaming device, dubbed Playstation TV, is set to go on sale in the US on 14 October and in the UK on 14 November.

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Candy crash? King shares dive as players move on
King Entertainment, the team behind Candy Crush Saga has seen $1.4bn (£833m) wiped from its value on weak earnings figures as gamers seem to be losing interest in the ‘freemium’ puzzle game.

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Back on track: Apple Maps overtaking Google Maps on UK smartphones
In a surprising turnaround, Apple maps had succeeded in pipping Google Maps in mapping traffic on 4G, two years on from its much-derided launch, according to a new report.

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Samsung debuts first metal phone
Samsung has revealed its first smartphone with a metal body, dubbed the ‘Galaxy Alpha’, as the world’s biggest mobile maker looks to expand into a more premium style to compete with HTC and Apple.

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Zuckerberg Vs Murdoch: How do dotcom billionaires compare to moguls of old? (Infographic)
While new media is growing at a rapid pace, the wealth of the individuals behind them is also skyrocketing. Here’s a look at the net worth of new and old media billionaires, and how quickly they amassed their fortune compared to the media moguls of old, courtesy of staff.com.

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Google links Asia and US with giant underwater cable
Google has teamed up with five Asian telecom firms to build a $300mn underwater cable across the Pacific Ocean to cater for rising internet use in both the US and across Asia.

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Twitter alters price model to compete with Facebook
Twitter has revamped its ad pricing model to compete with Facebook, letting advertisers specify which action they wish to pay for, such as downloading an application.

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Is BuzzFeed worth three times more than the Washington Post?
BuzzFeed has raised $50m in a new funding round that values the web publisher at three times the amount of the Washington Post.

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Google unifies mobile tracking across web and apps
Google is reportedly testing a new way of measuring a mobile audience, letting advertisers target users across apps and the mobile web.

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Case study: Dove links pack promotions to mobiles to boost cross selling
Brandtone partnered with Unilever in 2013 to drive the rate of sales across the Dove portfolio in Russia. This case study looks at how the beauty brand used linked on pack promotion swith a mobile campaign to riving cross-selling opportunities across Russia- boosting repurchase sales by 21% in some cases.

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Microsoft launches £15 mobile phone without web connection
Microsoft has launched a £15 mobile phone, with no access to web services as the firm aims to kill off its low cost smartphone range to focus on its high end Windows Phone range.

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Persil turns captchas into games with PlayCaptcha
To promote its new line of Persil’s Dual Action liquid capsules Unilver worked with AdLabs to create a fun alternative to the usual captcha verification screens.

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Top tips: Customer is king, but what do they want when it comes to online security?
While customers value targeted offers, they value their security more, argues Mark Kedgley, CTO, New Net Technologies.

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Athletics Weekly uses programmatic ads to boost audience engagement
The UK’s leading athletics publication, Athletics Weekly, has signed a digital audience extension partnership with programmatic advertising experts RadiumOne UK.

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Latest SEO changes for Google search algorithm – Local is impacted
It’s feeling like local is the big winner as latest SEO changes for the Google search algorithm start to move rankings around.

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The action hero life of email marketing: 4 Keys to Maximise Deliverability
You may think that your email marketing message is just like a mild mannered guy, headed to work on a Tuesday to do his job. But once they are out the door, things get complicated. In order to actually arrive at the office, he lives the life of an action hero. Henry Schuck, CEO of DiscoverOrg, explain why 90% of emails sent today are considered spam, and offers 4 tips to make your emails arrive safely at their destination.

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Universities missing out on digital recruitment for students
Despite the investments made by universities in digital, there is still little evidence about how resources are utilised by prospective students as part of their search process; and whether they now outweigh traditional methods.

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Viral videos boost searches and sales for music tracks
Whether it’s a Chihuahua dancing to Katy Perry or a wedding dance to a dubstep anthem, viral videos can provide a surge in sales for any songs featured, according to new research.

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Australians adopting second screens and TV usage rises
The latest Australian Multi-Screen Report (Q1 2014) shows that while Australians’ screen habits are evolving, particularly among younger people, all major age groups spend the majority of their viewing time watching broadcast TV on in-home sets, according to new research from Nielsen.

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Facebook bans apps offering free content for likes
Facebook has cracked down on apps that incentivise app downloads in exchange for likes, as the social network looks to increase the value and meaning of its social metrics.

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US smartphone penetration to reach 75% this year
The US will reach over 75% by the year end, with Apple and Android still leading the way in terms of phones and operating systems respectively, according to new data.

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Mondelez changes CMO to ‘chief growth officer’
FMCG giant Mondelez, owner of brands such as Cadbury's, Philadelphia and Oreo has scrapped its traditional Chief Marketing Officer position for a new wider-reaching role that includes global strategy and research and development.

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Google rewards secure websites with higher search ranking
Google is encouraging website developers to make their sites secure for visitors by using site encryption as one of the factors to determine search ranking.

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Voice calls to be replaced by instant messaging?
Voice calls are becoming more and more obsolete as the younger generation switches to text messaging or instant messaging and social networking for their communication of choice, according to new research.

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Google buys chat app ‘assistant’ Emu to boost ad targetting
Google has bought a texting app that matches a virtual assistant with instant messages, mining text conversations to send reminders to the user about important dates- potentially serving relevant ads too.

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