Digital strategies for pharmaceutical brands

Boosting integrated marketing strategies in pharmaceutical firms through effective us of the web, email and digital channels

Internet marketing training programmes for pharmaceutical marketing firms

Our in-company online marketing programmes give your team the essential skills they need to make marketing work in today’s media landscape. They include an intensive three day in-company programme for boosting digital and integrated marketing skills across the business.

Here are some of the key modules in this programme.

  1. Customer Insight Academy - Customer behaviour and media consumption
  2. Marketing Strategy Academy - Customer journey modelling
  3. Digital Design Academy - Website and content design
  4. Search Engine Marketing Academy - Search engine optimisation
  5. Search Engine Marketing Academy - Search engine advertising
  6. Digital Advertising Academy - Web advertising (creative)
  7. Digital Advertising Academy - Media planning
  8. Digital Relationship Marketing Academy - Email and RM
  9. Digital Analytics Academy - Measurement tools and key performance indicators
  10. Digital Social Media Academy
  11. Digital Mobile Marketing Academy
  12. Digital Agency Management
  13. Digital Strategy Academy - Integrated marketing and creating powerful 360 degree campaigns

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