Digital strategies for pharmaceutical brands

Boosting integrated marketing strategies in pharmaceutical firms through effective us of the web, email and digital channels

Contents: Online marketing strategies and tactics for phramaceutical brands

Web strategies for pharmaceutical brands

  • Introduction and context
  • Innovation and change
  • Practical advice for improving ROI
  • Three ways pharma brands can use the web to build relationships with customers
  • Three ways pharma brands can harness web media in their online marketing strategy
  • Three ways pharma brands can reduce field sales force costs
  • Three ways pharma brands can use web analytics to listen to their customers online
  • Online pharmaceutical marketing: where to start in building your digital marketing strategy
  • Extra support for pharmaceutical brands from Digital Strategy’s team

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