Digital Training Academy
London | November 2008
"I’m now petrified about the things agencies haven’t put into the digital plans; before I didn’t have any sense of what we might be missing."
"This Digital Training Academy helped senior brand managers see where digital fits into the mix; the strategic framework, not simply the tactical outputs."
"The Digital Training Academy helped me as an assistant brand manager see how to challenge agency briefs effectively."
"I lead an IT group inside an FMCG firm, this helped our teams by showing us the nature of the challenge that marketing teams really face."