Although time spent on apps forms a good chunk of the overall mobile usage, nearly 25% of apps are only used once before being discarded. This new infographic from Dotcom Infoway looks at how to keep an app user coming back for more. The key to a successful app isn’t only about increasing downloads, it [...]

Although time spent on apps forms a good chunk of the overall mobile usage, nearly 25% of apps are only used once before being discarded. This new infographic from Dotcom Infoway looks at how to keep an app user coming back for more.


The key to a successful app isn’t only about increasing downloads, it is also about ensuring that your users continue to engage with the app long after they’ve downloaded it.
The infographic below explains 6 strategies that developers and marketers can use to boost app engagement.
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Source: http://www.dotcominfoway.com/blog/6-strategies-drive-mobile-app-engagement/