Aug 6, 2014 | China, Mobile
Xiaomi, often dubbed the ‘Apple of China’, has overtaken Samsung in terms of smartphone units sold for the first time in the country, according to new research. Watch this video covering Xiaomi’s latest smartphone launch here: Research from Canalys indicates...
Aug 6, 2014 | Email marketing, Online advertising, Regulation, UK
The Direct Marketing Association (DMA) has revamped its code of conduct in the UK, in a move that will see the trade body replace 170 pages of rules with five direct marketing ‘principles’ for its members to follow. The five principles are: • ‘Put your customer first’...
Aug 4, 2014 | UK
The UK tech sector enjoyed a quarter of robust growth from April to June 2014 with the expansion of business activity rising at its fastest pace since the onset of the financial crisis, in 2007. The latest KPMG/Markit Tech Monitor UK survey also indicates that...
Aug 1, 2014 | Mobile, Regulation, UK
The UK government plans to put driverless cars on public roads as early as January 2015, joining the US, Japan, Singapore, Sweden and Germany in tests to see how the vehicles will work on a large scale. Watch this video demonstrating Google’s latest driverless...
Jul 31, 2014 | Germany
Google, Facebook and eBay were the most popular sites in Germany during May 2014, according to new data from comScore. In May 2014, 58 million users in Germany accessed the Internet through their desktop computers or laptops, with 45.7 million watching videos online,...
Jul 24, 2014 | Regulation, Russia
Russia’s parliament has passed a new amendment that forces Internet firms such as Facebook, Google, Skype and Twitter to physically store all electronic data involving its citizens within the country. The amendment to Russia’s existing anti-terrorism...
Jul 23, 2014 | Mobile, UK
This chart shows the top preferred push notifications by category for the UK. Consumers are most likely to want to receive deals or offers from their supermarket, or updates on their favourite music with both categories having a 22% favourability rating. Push...
Jul 23, 2014 | Mobile, UK
This chart shows customers’ preferred mobile push notifications. Customers are most responsive to sales promotions with 34%. Location-based offers and new product launches are the least popular themes for push notifications each receiving 26%. View high quality...
Jul 23, 2014 | Online advertising, UK
This chart shows the sales methods for digital display advertising. Programmatic refers to display ads that are bought and sold using automated systems and processing, such as real time bidding. This chart shows that across several digital media, direct is the...
Jul 23, 2014 | China, Mobile
Xiaomi has launched a new flagship smartphone and low-cost companion wristband, as the fast-growing Chinese electronics firm looks to expand into the wearable technology sector. #MiBand – More colours and features! At an amazing price of RMB$79...
Jul 23, 2014 | Regulation, UK
Suspected pirates are about to get chased by their ISPs as the UK steps up enforcement of digital copyright infringements as digital marketing regulation becomes more sophisticated – but do you want your ISP knowing what you’re downloading? Under the new scheme, BT,...
Jul 21, 2014 | Online advertising, UK
Only about 50 percent of all online ads are considered “viewable.” That means about half of ads are never viewed. And associated spend on those ad spots could have been wasted. Understanding an ad’s viewability is an important part of creating...
Jul 18, 2014 | Mobile, UK
One in nine (11%) UK households will have at least one smart system by the end of this year, rising to over one in four (27%) households in five years, according to new research. The report, from global forecasting firm, Strategy Analytics, indicates that the number...
Jul 18, 2014 | Brazil, Germany, Mexico, Social media, USA
The real World Cup may have gone to Germany, but Mexico has the biggest social audience, according to new research. The world’s premier footballing event in Brazil would have been won by Mexico if the competition was based on social media audiences, according to...
Jul 11, 2014 | Email marketing, Regulation, Social media, UK
As police and security service surveillance powers are rushed through parliament, the UK government is being criticised for mishandling data retention legislation that forces internet firms to store key communication information. It’s a strong reminder of the...
Jul 11, 2014 | UK
London’s flourishing tech sector is to be boosted further by the launch of a new $100m venture capital fund to be based in the city. Google Ventures, the venture capital investment arm of Google, is to launch a new $100m fund, based in London, that will invest in...
Jul 10, 2014 | Brazil, Mobile, Online video
With the World Cup entering its final days, football fever has gripped mobile users worldwide, with Asia and Africa consuming most content on handheld devices, according to new research. The study, from Opera Mediaworks, highlights highest-ranking fans, platforms,...
Jul 9, 2014 | E-commerce and E-retailing, Mobile, UK
Mobile is rapidly changing consumer purchase behavior, with nearly half (46%) of UK consumers now use mobile devices as their primary tool for purchase decision making, while one in four use mobile devices as their exclusive shopping research tool, according to...
Jul 9, 2014 | Brazil, CPG, FMCG digital marketing food and beverages, Germany, Social media, Twitter marketing, Viral and buyrals
Germany’s spectacular 7-1 semi final victory over Brazil last night broke many records, including some on social media- with many brands joining the conversation. This YouTube ad for a German Radio station summed up the night: The game attracted a staggering 35.6...
Jul 8, 2014 | Australia and New Zealand, E-commerce and E-retailing
New Zealanders have well and truly embraced internet shopping. There are now 1.9 million New Zealanders shopping online, 56 percent of the total population, according to new research. The study, from Nielsen, indicates that the number of people shopping online...
