Sep 28, 2016 | UK
Yahoo has appointed James Attwater in the new role of Regional Agency Partner to focus on growing Yahoo’s advertising business in key cities outside London. With regional agencies accounting for 15% of UK ad spend, this appointment signals Yahoo’s increased focus on...
Sep 23, 2016 | Australia and New Zealand, Brazil, China, France, Germany, India, Latin America, Mobile, Russia, UK, USA
Mobile advertising growth continues to accelerate and increased 68.2% to €37bn ($49bn) in 2015 from €22bn ($29bn) in 2014, driven by a mobile first consumer world and improving marketing technologies, according to new research. The findings, from IAB Europe and IHS...
Sep 12, 2016 | Facebook marketing, Online video, Social media, UK
The vast majority (84%) of all UK adults use social media, and two-thirds of UK adults use social media every day, according to new research. UK Social Media Demographics 2016 from We are Flint The report, from We are Flint, details the demographics of social media...
Sep 9, 2016 | Argentina, Brazil, China, Content marketing, E-commerce and E-retailing, Facebook marketing, France, Germany, India, Latin America, Marketing through gaming, Mexico, Mobile, Online advertising, Online video, Russia, Search engine marketing, Social media, South Africa, Twitter marketing, UK, Viral and buyrals, WhatsApp
There is a positive outlook for the global advertising market in 2016, set to continue in 2017 powered by the ongoing growth of Digital, according to new research. The study, from Carat, is based on data received from 59 markets across the Americas, Asia Pacific and...
Aug 26, 2016 | E-commerce and E-retailing, UK
Tesco has launched a same day ‘click and collect’ service for groceries as it moves to fight off threat from Amazon. Under the new scheme, customers will be able to shop from their smartphone, laptop or computer. The supermarket giant will offer the service from 300...
Aug 23, 2016 | Argentina, Australia and New Zealand, Brazil, Chile, China, France, Germany, India, Latin America, Mexico, Mobile, Russia, South Africa, UK, USA
New connected consumers in emerging markets, especially rural China, continued to drive smartphone growth in 2Q16, according to new research. Analysis of the latest smartphone sales trends has prompted GfK to upgrade its forecast for the year. Full year global...
Aug 22, 2016 | Email marketing, Online advertising, Social media, UK
Consumers across the UK are dissatisfied with the number of brand messages they receive and the relevance of the content, according to new research. The study, from Mailjet, indicates that whilst 84% of consumers now welcome brand interaction via real-time...
Aug 18, 2016 | Online advertising, UK
Ad blocking levels have not risen in the first half of 2016, staying level at around 21%, according to new data. The data, from the IAB and YouGov, indicates that there has been no increase in the overall number of UK adults online using ad blockers – 21% in July vs...
Aug 10, 2016 | E-commerce and E-retailing, UK
Online-only retailers are growing at a significantly faster rate than multichannel ones, and are seeing a higher average basket value, too, accordingto a new report from IMRG and Capgemini. Using data from the IMRG Capgemini eRetail Sales Index, the report outlines...
Aug 8, 2016 | E-commerce and E-retailing, Mobile, Social media, UK
Over 8 in 10 adults (82%) in Great Britain used the internet every day or almost every day, according to research. The study, from ONS, indicates a rise from 78% in 2015 and more than double the 35% reported in 2006, when directly comparable records were first...
Aug 4, 2016 | Mobile, UK
Fifteen million UK internet users have taken a ‘digital detox’ to tackle their internet addictions, according to new research. The study of 2,025 adults and 500 teenagers from Ofcom, indicates that internet is affecting people’s personal and working...
Jun 24, 2016 | Regulation, UK
The international courier ParcelHero has responded to the vote to leave the EU by calling for the Government to negotiate immediately for access to the single market, and not seek to impose tariffs on EU imports into the UK. Yesterday, the UK voted to leave the EU on...
Jun 23, 2016 | Digital marketing skills, UK
London offers the best opportunities in the UK for women working in the technology sector, but more work to be done as one in ten tech teams have no female employees, according to new research. London’s tech community offers the greatest opportunities for British...
Jun 22, 2016 | Regulation, UK
Over two-thirds (68%) of Digital Intelligence readers believe remaining in the EU will be better for the UK and its digital industry, according to our reader survey published today. Tomorrow the UK will make the biggest political decision of its life, and one that...
Jun 20, 2016 | Online advertising, Regulation, UK
With the EU referendum only a few days away, UK marketing professionals are saying they feel unprepared for the potential changes that lie ahead, according to a new survey. The research by the Chartered Institute of Marketing (CIM) indicates that almost two-thirds of...
Jun 14, 2016 | Digital marketing skills, UK
The UK is facing a digital skills gap which could be costing the economy £63bn in lost income each year, according to a new report. The report, from the Commons Science and Technology Committee, a group of UK MPs, said the lack of skills risks damaging the...
May 24, 2016 | UK
As George Osborne claims that the UK will plunge into a self-inflicted year-long recession, resulting in the loss of over half a million jobs, CEOs of some of the fastest-growing UK companies discuss how a potential Brexit could impact on businesses. The entrepreneurs...
May 19, 2016 | Mobile, UK
The UK government is developing a digital driving licence, according to new reports. So here's a little prototype of something we're working on #drivinglicence pic.twitter.com/a5eItrdiNI— Oliver Morley (@omorley1) May 13, 2016 The BBC reports that the...
May 18, 2016 | CPG, FMCG digital marketing food and beverages, Regulation, UK
The BBC and UK government are facing and online backlash after it was revealed the broadcaster is to delete 11,000 online recipes. The move means that recipes by popular TV chefs such as Nigella Lawson, James Martin and Mary Berry will be removed from the BBC website....
May 13, 2016 | UK
Britain’s small and medium-sized enterprises (SMEs) are in favour of the UK remaining in the European Union, but only by a small minority and with many firms still undecided. according to a new survey. The poll of 900 people, from Close Brothers, indicates that 44% of...
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