Apr 25, 2019 | Digital marketing skills
The technology sector is currently expanding 2.5 times faster than any other in the UK, but while it can attract a more diverse talent pool, many from minority groups feel stress and discrimination, according to a new report.
Apr 11, 2019 | Content marketing, Digital marketing skills
Over half of web developers have written their first line of code by the time they were sixteen, and Python is now the most popular programming language, according to a new global survey.
Mar 21, 2019 | Digital marketing skills, Regulation
The UK’s tech professionals are now more likely to blow the whistle on an employer’s misbehaviour in the wake of scandals in the sector, according to exclusive new research.
Mar 7, 2019 | Digital marketing skills, E-commerce and E-retailing
Major FMCG brands Weetabix and HiPP Organic have signed up to ecommerce analytics provider e.fundamentals to help drive sales of their products through retailers’ websites.
Mar 4, 2019 | Digital marketing skills
Poor product visualisation is preventing almost a quarter of B2B customers from making purchases online, according to a new report.
Feb 13, 2019 | Digital marketing skills
London is the number one destination in Europe for international technology workers, according to latest figures from LinkedIn and Stack Overflow.
Jan 31, 2019 | Digital marketing skills
The International Advertising Association (IAA) UK Chapter has announced the appointment of Kirsty Giordani as Executive Director, following Angus Grieve’s decision to step down.
Jan 22, 2019 | Digital marketing skills, Online advertising
IAB UK has employed Rachel Arch as its first Head of Partnerships and Tom Stevens as its first Head of Marketing, signalling a shift in approach for the online advertising industry body.
Jan 8, 2019 | Digital marketing skills, Online advertising
Return on media investment, big data and brand trust are among the top concerns that bother Chief Marketing Officers at major firms, according to new research.
Dec 14, 2018 | China, Content marketing, CPG, Digital marketing skills, E-commerce and E-retailing, Email marketing, Facebook marketing, FMCG digital marketing food and beverages, Marketing through gaming, Mobile, Online advertising, Online video, Regulation, Russia, Search engine marketing, Social media, Twitter marketing, UK, USA, Viral and buyrals, WhatsApp
2018 was another big year for digital marketing, with the rise of voice search, AI going mainstream and Walmart buying FlipKart. This was the year that Spotify went public, Huawei overtook iPhone and a video game sparked a dance craze. In this special report, we’ve identified 17 of the biggest trends of the year.
Dec 6, 2018 | Digital marketing skills
Generation Z are more motivated by job satisfaction and working for the social good than by money, according to new research.
Dec 3, 2018 | Digital marketing skills
Six in ten UK businesses plan on spending more than £100k on digital transformation in the next two years as 69% admit they won’t survive unless they embrace digital transformation, according to new research.
Nov 29, 2018 | Digital marketing skills
Europe’s small and medium sized businesses (SMBs) are fundamentally re-evaluating their market offerings as they aim to keep pace with consumers’ demands in the digital age, according to new research.
Nov 27, 2018 | Digital marketing skills
Online scheduling tool Doodle has launched Doodle 1:1, allowing users to easily schedule one on one meetings in just two steps.
Nov 22, 2018 | Digital marketing skills, Online advertising
Marketers face a challenge as they try to balance technology innovation with creativity, with digital growth in advertising coming at the expense of the quality of creative, according to a new survey.
Nov 22, 2018 | Digital marketing skills
Less than one in five business leaders currently rate their big data stack as ‘optimal’, according to new research.
Nov 14, 2018 | Digital marketing skills
Shaped by technology, new advances and alternative ways of thinking; the way we learn is changing. International teaching providers, Teachingabroaddirect.co.uk pulled highlights from the report ‘Trends in Learning 2018’ by the Open University to show how learning has evolved to include 5 trends that will transform the way we learn in 2019.
Oct 31, 2018 | Digital marketing skills
With continuous demand for skilled employees in some of the country’s highest growth sectors, the UK skills gap is a major and well-publicised crisis that, according to a report by Open University, costs the country more than £2bn a year.
Oct 19, 2018 | Digital marketing skills
Regional divides in the education system, a lack of awareness of the opportunities available and a misaligned curriculum, continue to leave students unprepared to engage with the UK’s booming digital economy, which is growing 2.6 times faster than other industries, according to new research.
Oct 16, 2018 | Digital marketing skills
Just 42% of UK workers now use a desktop computer in the office, with a fifth of workers believing desktop PC’s make today’s offices look dated and out of touch, according to new research.
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