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Internet prime time: Brits’ internet use peaks at 9pm on Wednesdays

Oct 2, 2019 | Ads, Mobile

Peak time for being on the internet in Britain is 21:00 on Wednesdays, while 04:45 on weekdays is the quietest time, according to new research

TikTik owner Bytedance generates $7bn in first half of 2019

Oct 2, 2019 | Ads, Content marketing, Mobile, Video, Viral

Chinese video sharing app TikTok is growing in popularity, with its owner Bytedance recording a huge $7bn (£5.7bn) in revenue in the first half of the year, largely from advertising.

The Cannes curse? Creativity in ads ‘failing to boost bottom line’

Sep 30, 2019 | Ads, Content marketing, Mobile, Social, Social media, Video, Viral

Only 1 in 4 of award-winning creative ads delivers brand impact according to analysis of this year’s Cannes Lions winners

Dropbox revamp: ‘Spaces’ desktop app boosts team collaboration

Sep 27, 2019 | Mobile

Dropbox has undergone its biggest redesign yet, with the launch od ‘Dropbox Spaces’ a new desktop app designed as an evolution of the shared folder into a collaborative workspace for teams.

Rugby World Cup kicks off global TikTok video challenge

Sep 27, 2019 | Ads, Content marketing, Mobile, Video

Rugby World Cup 2019 has teamed up with mobile video platform TikTok to launch a channel and hashtag challenge #Rugbyfever.

Ready Player One? Facebook outlines social VR future with ‘Horizon’

Sep 26, 2019 | Mobile, Social, Social media

Facebook has revealed its plans for a social media universe exclusively for Oculus headsets, in what it hopes will be the next generation for its platform.

Kik shuts down messaging app, moves into cryptocurrency

Sep 26, 2019 | Mobile, Social, Social media

Kik is shutting down its popular but controversial messenger app despite having millions of active users around the world.

Facebook buys ‘mind reading’ wristband company

Sep 26, 2019 | Mobile, Social, Social media

Facebook has bought a start-up making devices that can pick up electrical signals from the brain and transmit them to a computer

Google overtakes Facebook for user app installs (while TikTok rises)

Sep 26, 2019 | Ads, Mobile, Search, Social, Social media

For the first time Google has surpassed Facebook in the total number of attributed installs, meaning Google Ads has powered more app installs over the 6 month period than Facebook Ads, according to new research.

Airship boosts localised marketing with new EU Cloud Site

Sep 25, 2019 | Mobile

Customer engagement company Airship is debuting its new EU cloud site and expanding its integration marketing clouds and data, making it easier for marketers to localise messages to international audiences.

US and UK lead world in FinTech investment

Sep 24, 2019 | Mobile

San Francisco, London and New York are leading the way for attracting financial technology investments such as blockchain and mobile payments, according to new research.

Brits back Uber for London licence extension (and driverless cars) – survey

Sep 23, 2019 | Mobile

With Uber’s licence to operate in London due to expire on September 25th, new research by GlobalWebIndex finds 51% of UK consumers feel the ride-hailing business should receive a further licence extension.

Airbnb to go public in 2020 after WeWork IPO collapses

Sep 20, 2019 | E-commerce, Mobile

Home-sharing app Airbnb has announced plans to go public in 2020, after becoming another success story of the growing gig economy sector.

Mobile ad trends: Clicks rise (but conversions still lag behind desktop)

Sep 20, 2019 | Ads, Content marketing, Mobile

Mobile ads are on the rise, with 60% of ad clicks coming from a mobile device over the past 12 months, but desktop converts almost 60% more than mobile, according to new research.

Location Sciences strikes deal with African premium ad network Vicinity Media

Sep 18, 2019 | Ads, Mobile

Mobile location data and intelligence firm Location Sciences has announced a contract with Vicinity Media, Africa’s first premium location-based ad network.

Uber rival Kapten offers free ride when reunited with driver

Sep 13, 2019 | Mobile

Ride-hailing app Kapten is rewarding passengers with a free ride when they’re reunited with a driver they’ve previously used.

Global ad channel trends: Social and video to dominate in 2020, despite measurement concerns

Sep 12, 2019 | Ads, Content marketing, Mobile, Social, Social media, Video

2020 is set to see a significant rise in digital ad spend, as marketers look to optimise their media mix, according to new research.

Uber to cut 435 tech jobs amid more financial losses

Sep 12, 2019 | Mobile, Regulation

Uber has laid off 265 engineers and 170 members of its product teams as the ride-hailing app and tech firm looks to save costs following heavy losses.

UK consumers excited by arrival of 5G (but fearful of driverless cars and AI)

Sep 12, 2019 | Mobile

Biometrics, 5G and wearable tech top the list of modern technologies UK consumers are most excited about, according to new research.

Apple event: Video streaming and gaming platform coming soon

Sep 11, 2019 | Content marketing, Mobile, Video

Apple has used its annual iPhone launch event to introduce detailed plans for its own streaming and gaming services.

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