Social network trailblazer Bebo is making a return to app stores this month, eight years after closing down due to bankrupcy.
Popular social media platform TikTok has joined forces with WPP to give WPP agencies and clients special access to the short form video app’s capabilities.
LoveCrafts, an online crafts community, with millions of users across 140 countries worldwide, today announces the acquisition of WEBS, America’s Yarn Store.
Facebook’s fourth quarter earnings were better than expected against a backdrop of growing political and regulatory challenges — but cited “significant uncertainty” as a problem for its massive ad revenue-generating machine.
Silver surfers are the fastest-growing segments among some of the top social platforms’ audiences; users over the age of 50 are growing more quickly than any other age group on Facebook and Snapchat, according to new research.
Top brands reply to eight times more Tweets than typical brands on Twitter and receive ten times more mentions because customers know they will address their questions, according to new research.
Facebook has launched its new curated news portal in the UK, marking the social media giant’s first market outside of the US.
Two thirds of global consumers prefer to see brands using real customer photos on social media over big money professional shots.
Facebook will stop requiring iPhone app makers to feed the company their users’ personal data for advertising as it braces for a new privacy crackdown by Apple that could cut its revenue by billions of dollars.
In a new podcast, Jonathan Abrams creator of social media pioneer Friendster, answers questions on the past and future of digital media.
Global social media ad spend increased by 50.3% in the final quarter of last year compared to Q4 2019, but brand interactions fell by 5.4% on Facebook and 6.3% on Instagram as video ad costs continue to rise, according to new research.
WhatsApp is extending the date to accept its new terms and conditions to May 15 from the previous date of February 8.
Joe Biden has launched a new Twitter account @PresElectBiden, after it was revealed the incoming US leader will not retain all the followers on the official @POTUS account.
Social media influencers often use their platforms to promote new products, however new research from Trinity Business School reveals that using them to develop new products can ultimately make them much more successful.
Social media platform Parler has been shut out of Amazon, Apple and Google over ‘threats of violence’, following the attacks on Capitol Hill after a Trump rally last week.
LED mirrors, bathroom TVs, whirlpool baths and japanese toilet are the most searched for bathroom tech, according to new research.
While Gen Z are most frequent users, male Millennials lead the way in engagement and in-app buying, according to VidMob research
Reddit and Oracle Data Cloud have teamed up to provide independent, third-party verification around Reddit ad views.
Nealry half (49%) of all parents are planning a Zoom party this Christmas and 6 in 10 parents are worried about their children’s social development, according to new research.
From the economic effects and catastrophic loss of life brought on by the pandemic to the growing climate emergency, 2020 was year many would want to forget. But beyond the tragedy and uncertainly there were many positive stories of unity against adversity – and the digital marketing sector was no different. We take a month-by-month look back at how advertisers and tech giants alike adapted to a year like no other.