1 in 5 online US women now using Pinterest

More than 1 in 10 (12%) of US adults are now using Pinterest, but nearly 20% of women are on the site, according to a new report. The study, from the Pew Internet & American Life Project, examined the habits of more than one thousand American adults. It indicates...

Waitrose Twitter contest prompts wave of middle class jokes

A Twitter campaign from Waitrose has become the subject of ridicule this week, once again sparking the debate as to whether there’s ‘no such thing as bad publicity’ on social media. The John Lewis owned firm invited Twitter customers to finish the sentence ‘I shop at...

StumbleUpon revamps iPhone and iPad app

Internet ‘discovery engine’ StumbleUpon, has updated it iOS app for iPhone and iPad users. The new app includes the new StumbleDNA; a colour bar that appears on every user’s profile page, providing a visual representation of each individual’s mix of interests on...

The (crowdsourced) history of crowdsourcing

Online co-creation community eYeka has launched the first ever visualisation of the use of crowdsourcing by brands over time. In keeping with its theme, the timeline is crowdsourced, taking suggestions from users to improve the chart. The timeline, “Crowdsourcing by...

Twitter angers developers with API clampdown

Twitter has sparked anger from developers after restricting creation of third-party applications on its social network. The move could have dire implications for the firm’s hugely popular API platform, which has spawned a number of widely used social media...