Foxy Bingo celebrates 15th anniversary with personalised videos thanking players
Online gambling site Foxy Bingo worked with Idomoo to send individual personalised videos to existing customers thanking them for their loyalty.
Volkswagen uses ‘groundbreaking’ Unity 3D marketing tech for video campaign
Volkswagen has teamed up with computer graphics giant Unity to launch a new campaign based 3D design tech.
Recruitment trends: Media and comms hiring spiked in October
Hiring in the media and communications industry spiked in October compared with the previous month, but there is still a significant lag behind other professional services sectors such as finance and legal, according to new research.
Zoom sales quadruple again (but stock falls)
Zoom has seen its third quarter sales grow four-fold as working from home fuels a sharp rise in video conferencing.
UK tops Europe for number of smart home searches
The UK tops the list in Europe for smart home searches, making an average of 229,860 queries a month, while ‘Smart TV’ the most popular appliance, according to new research.
Tictrac assembles inspiring British athletes to boost employee motivation and resilience
Global employee wellbeing company, Tictrac, has announced a significant new partnership with The Athlete Media Group that will see Olympic athletes and sporting world record holders sharing their unique insight and expertise with users of its Employee Wellbeing Platform.
Audio brand trends 2021: how the sound of brands will change next year
The 2020s are shaping up to be the decade of audio and sonic branding alongside visual branding and UX, which is becoming a key element of brands strategy, tech innovation and marketing. global audio brand agency amp has identified four burgeoning trends that will go mainstream in 2021, changing the way we listen to and interact with brands.
Employers ‘reducing upskilling opportunities in Covid pandemic’
Business investment in developing skills has not kept up with the growing demand for new skills during the pandemic, according to new research.
Plymouth home to world’s first 5G ocean-based marine testbed
Plymouth Sound is to be home to the world’s first 5G ocean-based marine testbed, putting the city at the forefront of marine and maritime innovation.
Making a campaign during lockdown: PagoFX by Santander reveals how it was done
Earlier this year, Santander launched PagoFX, an international transfer, service. Here, the financial giant reveals how it managed to produce a full campaign during a pandemic.
Revealed: The Top 10 Irish Influencers
We’re living in an age where celebrity status is no longer confined to traditional ‘celebrities’. Today, if you have something to say and a mobile phone in hand, the possibilities are endless. By creating unique and engaging content and gradually building up an astonishing following on Instagram, TikTok, YouTube, or Twitter, people from all walks of life can become an influencer and get their voices heard.
Third of UK workers feel their professional development held back by pandemic
A third (36%) of full-time workers feel their professional development has regressed; 28% were due a promotion that has now been put on hold; and just under half (46%) have received no training from their employer during the pandemic, according to new research.
Gaming becomes one of the UK’s top employers during pandemic
Despite being arguably one of the UK’s youngest tech sectors, Gaming has risen in prominence in the past 5 years – employing a combined 47,000 professionals directly and indirectly across related industries (such as merchandising or eSports).
Britain’s youth join forces with digital and tech industry to tackle issues around food poverty
BIMA, the UK’s digital & tech trade body, has announced the launch of BIMA Digital Day 2020, an initiative that brings digital careers to life for 11-16-year olds.
A third of consumers have video called brands (or want to)
Consumers are becoming more receptive to digital-first brand engagement, while also looking for compassion from brands during the pandemic, according to new research.
AI for customers in Financial Services sector boosting profits (but not meeting customer expectations)
While COVID-19 has catalysed financial services organizations to harness Artificial Intelligence (AI) to improve customer experience (CX), challenges in integration and customer perceptions are undermining its potential, according to new research.
L’Oréal Paris launches virtual make-up line that works on live video
L’Oréal Paris has launched a digital make-up line that works on live video using augmented reality technology.
Facebook boosts WhatsApp engagement tools for businesses
Facebook is offering brands more premium tools to reach WhatsApp users who engage with businesses, such as in-chat shopping and tiered business services.
UK tech skills gap set to narrow as half of UK workers consider a career change to IT
The UK tech skills gap is set to narrow, as leading UK tech job board, with over half (55%) of non-tech workers contemplating a career change have considered or begun the process of moving into a tech or IT based role, since the pandemic, according to new data.
Vodafone boost driverless cars with 5G
Vodafone and technology firm HORIBA MIRA have announced a partnership to bring 5G to its Midlands headquarters.