Total global app spending from both the Apple App Store and Google Play reached a combined $111B in 2020, a 30% increase from 2019’s global app spending, according to new research.
Across the UK, over half of organisations (56%) have seen a boost in digital engagements from customers and prospects. 21% report a major rise in traffic to websites, while 35% have experienced minor increases, according to new research.
Thousands of working hours are being lost every day through troubleshooting poor internet connections and 4G coverage according to new research.
Marketers have enjoyed a confidence boost with a net balance of 18.1% more confident about the financial prospects of their company than three months ago, according to the latest IPA Bellwether report.
Recruitment software provider Tribepad has announced plans to place Sheffield at the centre of work-tech innovation, with the launch of Tribepad Ventures and a new £1m fund.
Tie dye, eccentric animations and classical and string music are among the key creative themes for 2021, according to a new report.
We’re living in the most turbulent time of recent years as Coronavirus continues to change the world – but how has the job market been affected? A new report shows that couriers and sales roles are among those that have seen a boom over the past year.
Diversity and inclusion has been cited by senior professionals as the data and marketing industry’s biggest challenge, according to the Data & Marketing Association’s (DMA) latest research,
After a year of tectonic shifts in how business works, we brought together leaders from around the world to share what they and their organisations learned in the Covid lockdowns, what they’re taking forward, and what others may want to consider.
Unilever’s former CMO, and President of the Advertising Association talks about trust, marketing, the climate emergency, and key lessons for the industry.
General Mills’ CMO on people, innovation, beauty, the role of marketing in shaping company fortunes, and his goal of bringing a smile to faces every day.
World record polar explorer talks about lessons learnt on the ice, including humility, managing resources, battling unknowns, and controlling the controllables.
Democracy activist and political heavyweight – the UK’s former deputy leader of the House Of Commons on how small teams can think big with new digital tools.
Unilever’s foods marketing leader in Belgium, Netherlands & Luxembourg on putting people first, staying in touch with consumers, living adaptably, and looking ahead.
Entrepreneur, digital leader, politician and investor on opportunities in a time of turmoil, managing your own time, and thinking differently about communities and the planet.
CPG regional leader on agility, brand purpose and how resilience will continue to be tested.
Associated British Foods’ regional marketing leader on agency thinking, new ways of working, ‘terrinovative’ thinking, and maintaining speed of planning and execution.
Digital Strategy Consulting’s founder on the tectonic & techtonic shifts of digital disruption, thriving in the new workspace, and maintaining real momentum in a virtual world.
IT professionals are no longer the primary decision-makers for B2B technology purchasing instead finance, business development and sales and marketing calling the shots, according to new research.
Brits are now using technology and how our opinion towards it has fundamentally changed. Smart technology is the popular choice and many people believe retailers, and their employers, should be using it.