Supermarkets and DIY stores maintained the highest store footfall during lockdown, but the virus pandemic has sped up the switch to digital, with an in-store focus on buying not browsing, according to new research.
Consumption of digital services will increase by 27 percent as UK consumers use lockdown to move to a digital-first mindset, according to new research.
Email marketing has been integral to enabling many retailers to survive during the lockdown, driving more visits to online retail websites, according to new research.
CMO survey: Marketing leaders ‘under overwhelming scrutiny’ to secure leads, despite virus budget cuts
Chief marketing officers (CMOs) and senior decision-makers are under overwhelming scrutiny to secure leads, despite widespread budget cuts and Covid-19 disruption, according to new research.
Major multinationals are continuing to hold back advertising spend by six months with more than 40% deferring campaign spend according to new research.
Google has been forced to post an apology after its search engine failed to show a photo of Sir Winston Churchill, blaming it on an update glitch in its Knowledge Graph tool.
Koopid.ai has expanded its strategic partnerships through a new agreement with Puzzel enabling Puzzel customers and partners to access Koopid’s next-generation,
Shopping habits have shifted as the UK entered lockdown on 23rd March – demonstrating the need for marketers to tap into the most up-to-date data insights to ensure they’re running the most relevant campaigns, according to new research.
Following the UK’s first full month under lockdown, April’s online retail sales results have signalled a seismic shift in purchasing patterns, according to new research.
Video-conferencing issues are now the most common complaint for customer enquiries since the COVID-19 pandemic, according to new research.
Researchers from the Adam Smith Business School at the University of Glasgow have created a new resource of stories recording working life during Covid-19.
The EU has hosting an event inviting the tech industry to create and pitch new ways to use digital to combat the spread of Coronavirus.
Nearly half (41%) of Brits admit to being more likely to work through their lunch breaks whilst working from home, while over a third (say they are working longer hours, according to new research.
Retail trends: High expectations for retailers, as shoppers look for trust, reputation and conversation
Retailers will increasingly need to meet consumer expectations across multiple fronts with ‘trust’ and ‘reputation’ becoming almost as important as ‘price’ and ‘convenience’, as the COVID-19 pandemic takes its toll, according to new research.
Customers care more about strong tech than good interest rates when it comes to choosing a bank, according to new research.
Many businesses are not confident that they will survive the economic impact of the lockdown, according to new research.
A quarter (25%) of consumers would be more loyal to a travel provider who understands their needs, with brands missing out on opportunities to drive revenue and customer loyalty with their marketing, particularly with Gen Z, according to new research.
Phrases such as “Happy Friday!” and “To whom it may concern” are among the worst things to include in a work email, according to new research.
The majority of marketers (80%) want to pick their own CMS, but new research from reveals IT still has the final say when it comes to marketing tech.