Top digital marketing data and case studies this week

Here are the top digital marketing data and case studies that caught our eye. US online display ads ‘to overtake search for first time’ Digital display advertising spend is set to overtake search in the US for the first time this year, accounting for 47.9%...

Nest users left cold after smart thermostat glitch

A software bug has hit tons of Nest smart thermostats, draining the batteries and knocked heating systems offline, just as a cold snap arrived in the UK. Nest owners have reported waking up to frigid homes over the past few days. The firm stated the issue stems from...

MediaCom partners Realeyes for ‘emotion metrics’

MediaCom has entered into a global partnership with Realeyes to incorporate emotion measurement technology into its content testing and media planning for clients. The partnership, the first of its kind for a media agency, will enable MediaCom to assess the emotional...

Microsoft starts phasing out Internet Explorer

Microsoft is axing support for older versions of its Internet Explorer browser, urging Windows users to upgrade to the newest version or begin using new browser Microsoft Edge. From January 12 only Internet Explorer 11 will continue to receive technical support and...

Online delivery volumes high in lead-up to Black Friday

Online parcel volume growth was up 15.5% in October – the highest rate recorded for the month of October since the IMRG MetaPack UK Delivery Index launched in 2011. With Black Friday due to come in November, and shopper awareness of the potential for discounting...

Top digital marketing data and case studies this week

Here are the top digital marketing data and case studies that caught our eye. The 6 key roles in a digital marketing dream team As companies become aware of a seismic shift towards digital, they’re investing considerable money into assembling dynamic digital marketing...

Top digital marketing data and case studies this week

Here are the top digital marketing data and case studies that caught our eye. Ad blocking rises 3 percentage points in three months Nearly one fifth (18%) of British adults online are currently using ad blocking software, signalling a rise from 15% in early June,...

Top digital marketing data and case studies this week

Here are the top digital marketing data and case studies that caught our eye. Half of Facebookers ‘watch videos on the site’ With Facebook set to announce healthy revenues in their third quarter earnings call later today, new research from Global Web Index...

SpotX combines TV and digital for cross-screen ad sales

With the TV industry moving towards greater synergies between the sale of traditional and digital video inventory, SpotX and clypd announce the development of a single solution for media owners to manage the sale of all forms of television assets and video inventory....

Senior Digital Account Exec £26k+ bonus

We are looking for an experienced digital account exec to help develop and execute digital marketing strategies and world-class training for global brands. You’ll be based in London’s Covent Garden and oversee the day to day running on global accounts for...

Top digital marketing data and case studies this week

Here are the top digital marketing data and case studies that caught our eye. Facebook just 4th most popular social network for US teens- report Facebook ranks only fourth as US teens’ most important social network, with Instagram the clear favourite, according to new...

EE debuts 4G tablet for children

EE has launched a new 4G tablet called ‘Robin’, designed for children and offers internet access and simple parental controls. Running the Android operating system, Robin also runs Kurio security software which works as a filter for inappropriate content, keeping it...

Top digital marketing data and case studies this week

Here are the top digital marketing data and case studies that caught our eye. Mobile ‘now accounts for 68% of social ad clicks’ Mobile ad spend has soared 159% in social and 66% in search, becoming the main driver of global ad growth, according to new research. How...