VIDEO BLOG: Why the online retail post-purchase experience matters

Nov 26, 2018 | E-commerce and E-retailing

Julia Henry at parcelLab explains why the online post-purchase experience is vital to online retailers as a way of building loyalty, retaining customers and also increasing sales.

The journey from clicking to buy to receiving the item is a key part of the online shopper journey and a great time to engage with your customers.

View the video below:


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