This chart shows where consumers go for assistance in-store. Interestingly, consumers will look to their own device such as a smartphone or in-store digital kiosks to aid their shopping experience before seeking out a sales associate to help them. 52% of respondents will use their own device to look for production information whereas 17% will […]
This chart shows where consumers go for assistance in-store. Interestingly, consumers will look to their own device such as a smartphone or in-store digital kiosks to aid their shopping experience before seeking out a sales associate to help them. 52% of respondents will use their own device to look for production information whereas 17% will seek out a sales associate.
