Twitter co-founder Biz Stone has outlined plans to roll out commercial accounts later this year, targeted at businesses. In an interview with publication Venture Beat, Stone said the company is in the first phase of introducing the accounts.The new service will let business users pay for features such as detailed analytical data on people visiting their page. Premium account holders will also be able to certify accounts to prove they bare not an imposter. This option has so far only available to a limited number of people.
Stone told Venture Beat: “We have identified a selection of things that businesses say are helping to make them more profit.” The company may also build business-oriented application programming interfaces (APIs), creating a “commercial layer” over the social network, due out later this year. Stone also did not rule out the possibility of future acquisitions by the company, which has raised around $55m since it was launched two years ago.
From Venture Beat