Oct 13, 2016 | Mobile
Teddy Ruxpin, the popular talking toy from the 1980’s, is making a retun as a smart animated teddy that can read stories to children. The talking animatronic toy has been given a hi-tech makeover, swapping cassette tapes and plastic eyes for a 4GB hard drive and...
Oct 12, 2016 | Mobile, Online advertising, UK
The amount companies have spent on mobile display ads has overtaken that of PC and tablet display for the first time, according to new research. The study, from the IAB and PWC, indicates that women and youngsters aged 16-24s now spend more internet time on their...
Oct 12, 2016 | Marketing through gaming, Mobile, Social media
Mobile casino games maker KamaGames, has struck a partnership with massaging app Viber. Starting with the launch of a specially designed version of its 3D Blackjack game, users will now be able to play with their friends via the Viber messaging app. KamaGames Dublin’s...
Oct 12, 2016 | Mobile
Youngsters spend nearly 2 and half more hours online on their smartphones than baby boomers, according to new research. The data, from Global Web Index, looks at the amount of time these age groups are spending online on a mobile. Although Millennials tend to spend...
Oct 11, 2016 | Mobile, Regulation
Samsung has halted production and sales of its Note 7 phone worldwide, telling owners to switch them off, amid fears that the devices can catch fire. BREAKING: Samsung Note 7 is officially DEAD, permanently discontinued as replacements of defective Note 7,s are also...
Oct 10, 2016 | Mobile, Social media
Nationwide is stepping up its efforts to reach 13-24-year-old consumers, partnering with Yahoo Storytellers for Tumblr for its ‘Moneystuff’ campaign. Recognising money is the biggest concern for 50 per cent of millennials, the year-long online campaign will help young...
Oct 10, 2016 | Mobile
As smartphones become the device of choice for media, this new infographic from Mobilecozmo looks at nine facts you might not know about mobile. The infographic covers some really amazing facts that many people are not aware of. Source:...
Oct 7, 2016 | Mobile, Social media
Facebook has launched a ‘Slimmed down’ messaging app designed for emerging markets with slow internet connections, dubbed ‘Messenger Lite’. In a blog post published Monday, the company described Facebook Messenger Lite as a “slimmed down version of...
Oct 5, 2016 | Marketing through gaming, Mobile
Google has revealed a new smartphone and a virtual reality (VR) headset it hopes will take on Apple and Samsung. The tech giant hopes to strengthen its footing in the hardware market with the release of a new phone and VR headset. The new Pixel phone puts artificial...
Oct 5, 2016 | Mobile
Google has launched a virtual assistant to rival amazon Echo, letting home users interact with a smart speaker device using voice commands. The device, called Google Home, is a virtual assistant technology released earlier this year that is similar to Apple’s...
Sep 30, 2016 | Mobile
App marketing is growing in popularity, but costs of creating apps can vary greatly. This new infographic from biznessapps looks into the costs and time needed to get the most out of apps. Source: https://www.biznessapps.com/
Sep 30, 2016 | France, Germany, Mobile, UK
More than three-quarters of European online customers are willing to exceed minimum order thresholds for free delivery, but Brits are most likely to be put off by poor performing sites, according to new research. The YouGov research (surveying 8000+ European online...
Sep 29, 2016 | Mobile
Blackberry will no longer make handsets, as the once market leading smartphone pioneer shifts focus onto software, such as its BBM chat app. The Canadian company has struggled to compete with the ikes of Apple and Samsung in the smartphone sector, after 14 years of...
Sep 28, 2016 | Content marketing, Mobile, Online advertising, Online video
Branded content’s impact is superior to display advertising in terms of recall, brand perception and intent, according to a new study. The report, “Storytelling: The Current State of Branded Content,” conducted in partnership with Forbes and S.I. Newhouse School of...
Sep 28, 2016 | Mobile
More than 80% of the top retail and finance advertisers have a mobile optimised site and over half use responsive web design, brands dedicate as much time to their mobile sites as their desktop ones, according to new research. IAB Europe Advertiser Mobile Audit 2016...
Sep 26, 2016 | Mobile, Social media
Snapchat has launched ‘Spectacles’ a pair of smart sunglasses with a built-in camera, as the messaging app moves into hardware for the first time. The device will go on sale later this year priced at $130 (£100) and will only record up to 30 seconds of...
Sep 23, 2016 | Australia and New Zealand, Brazil, China, France, Germany, India, Latin America, Mobile, Russia, UK, USA
Mobile advertising growth continues to accelerate and increased 68.2% to €37bn ($49bn) in 2015 from €22bn ($29bn) in 2014, driven by a mobile first consumer world and improving marketing technologies, according to new research. The findings, from IAB Europe and IHS...
Sep 22, 2016 | Mobile, Social media, WhatsApp
Google is taking on the likes of WhatsApp and Apple’s FaceTime with a new messaging app called Allo, featuring a robotic assistant that will suggest automated responses to texts. Allo uses image recoinition and other AI techniques to help users send auto...
Sep 19, 2016 | Mobile
Although 37% of IT experts think that Artificial Intelligence (AI) will be a main technology theme for enterprises in 2017, there are mixed signals in terms of business application, investment levels and impact on society from UK IT decision makers (ITDMs), according...
Sep 15, 2016 | E-commerce and E-retailing, Facebook marketing, Mobile, Social media
Facebook is making purchasing through Messenger easier with a new “buy” button that lets users make payments directly in the app. The tool is being tested by several retailers, and the company is planning a wider launch this year. Roughly five months after...
