Diary Dates for key events, lectures, tradeshows and workshops from Digital's team
Insight and training are key to getting the most from digital marketing, and form an important part of our work here at Digital. We support many trade bodies and conference organizers and if you would like to hear Danny or one of our associates speak, then you can apply for places at many of the following events. If you have been a conference delegate and would like to apply for copies of speeches then email TheTeam@DigitalStrategyConsulting.com telling us which event you were at.
Let us help make your events a great success
- Running an event and need speakers? Contact us
- Do your team need training? Tell us more...
- Thinking about an event and need an event team? Contact us
At Digital we handle all your conference and training needs from simply sourcing great speakers to staging the whole production.
Just three working days before the expected ‘go live’ on 1 September 2010, Guy Parker – ASA Chief Executive - will outline the extension of the ASA’s remit to cover marketers’ own marketing communications on their own websites/social network pages. Having been involved heavily in both the thinking behind the remit extension and the industry’s detailed preparations over the past two years, he will share his views on the challenges the ASA and businesses will have to overcome. And he’ll also touch on the importance of managing the expectations of consumers, some of whom may wrongly think that the ASA new powers extend to the entire Internet. Why extend the remit? How will the ASA distinguish between online advertising and editorial? How will jurisdictional issues be addressed? How will the ASA’s work be funded? How will the ASA enforce its decisions against recalcitrant website advertisers? And, crucially, what does this mean for website marketers? Guy will attempt to answer these questions and more over the course of the evening.
Publishers – both print and digital – readily misread the landscape in terms of what their clients and agencies need. At the annual UK conference, Danny Meadows-Klue led the debate with leadership teams from Bauer, Jane’s and Haymarket to show which strategies work and why. To request a copy of the key findings of the Digital Marketing Audit Research for publishers, email 
A digital pioneer, Tim's insight shapes the online strategy for how news content is published for the world's largest international news agency. As the space continues to evolve Tim and his team are always re-balancing the hard-hitting editorial content with effective and engaging brand advertising. Tim promises candid views on the impact of social media and mobile on news publishing, and how Reuters views innovation as the centrepiece of its strategy. 
Brands are wasting much of their digital marketing budgets by failing to apply the right digital strategy and creating buzz rather than sales. This international keynote highlights what’s working and what’s not in the digital marketing strategies of leading brands. Digital marketing audits tracked the effectiveness of campaigns, highlighting the weakspots and showing marketing managers how to improve internet advertising effectiveness. To request a copy of the key findings of the Digital Marketing Audit Research for brand teams, email 
This dinner will share insights on where how content is changing, and how the role it plays in the ad market is evolving. Video ads, the new power of branded content, next generation social media, and compelling web centric services: find out what's in store from one of the most experienced and influential figures in the UK web publishing industry.
This dinner will help you consider one of 2010’s hottest topics, while networking with industry peers. Hugo will use examples of well-placed, unique and successful video advertising. The consumer uptake of social networking can hugely influence consumer knowledge, engagement and interaction – and, used judiciously, can work wonders for brand building. Combining video with consumer, publisher or social media websites can bring great advertising results and consumer brand loyalty. 
From nowhere to one of the biggest sites in the world in less than 5 years. A new type of media, a new type of consumer connection, and a new type of advertising. Stephen Haines from the UK leadership team lifts the lid on what it’s like to be inside the world’s white-hot social media brand, looking at the way consumers are using the Facebook platform, and how brand marketers can harness this massive energy and audience involvement. Why have 83 of the top 100 US advertisers switched their marketing budgets into Facebook? How has targeting and profiling unlocked a new type of precision in media planning? How does social media fit into an online ad or marketing campaign? Hear it all from the guy who knows… 
Thomas Gensemer masterminded Barack Obama's groundbreaking and astonishingly successful online presidential campaign. With a British general election only a matter of months away how will digital help choose our next prime minister? What will happen in the first British digital election? What can we learn?
As one of the world’s leading mining and processing companies, Rio Tinto is leading the way in corporate social responsibility and sustainable development. It clear that this is an area we should all be participating in, however small or large we are. At this directors dinner Bryan will tell us how a company like Rio Tinto, who make such an impact on social surroundings worldwide, have undertaken the challenge and how they are communicating their sustainable development and CSR strategies online.
This is the event for digital. Whatever your role in marketing, this is the place all agencies and brand management teams need to be. Hundreds of marketers from across Austria come together for the Graz congress organised by Styria.
FuturAd 2009 keynote: Rethink your marketing | Zagreb
Internet advertising veteran Danny Meadows-Klue asks whether publishers explains that although publishers sell media space, advertisers are buying customers – and that’s where the problems start.
Danny Meadows-Klue takes the chairmanship of the first IFRA congress to explore in depth the challenges and models for online newspaper advertising revenues. Danny was the publisher of one of Europe’s first online newspapers (
