Skip to content.

YouTube to launch kids' app

YouTube has launched a new app for children this week in a bid to make using the service safer.

YouTube Kids comes with parental controls and restrictions on who can upload content.

The app will run separately to the main YouTube service and it will initially be available in the US only, but it is understood that it will be rolled-out in the UK later.

The move has been welcomed by the NSPCC child protection charity.

A spokesman for the charity said: "Keeping children safe online is the biggest child protection challenge of this generation. So it's good to hear about the launch of YouTube Kids.

"I'm sure it will be embraced by parents wanting increased reassurance that their younger children won't be exposed to inappropriate material."

The parental controls will include the ability to limit the amount of time children can spend watching videos, as well as a tool allowing the search function to be switched off, it is understood.

YouTube Kids will have channels and playlists organised into four categories: Shows, Music, Learning and Explore. Users will also be able to search for individual topics.

The app will be free, but it will be available on Google's Android devices only.

Comment on this article





Verification (needed to reduce spam):

Subscribe to Netimperative Newsletters

Email address:


Daily
Weekly
Search Marketing
Events
Publishing & Media

Send as:
Text
HTML

Alternatively, click here to unsubscribe

Digital Training Academy training tips
Digital Training Academy
Essential skills for today's marketers: boost your team's results with customised advanced digital marketing coaching from world class trainers at the Academy.
Mail our academy managers Ask our tutors for more
Full details here...
 

Digital marketing audits - improving your ROI
Digital Training Academy

Getting the best ROI from your websites, emails and online ads? Sure?

Our digital marketing audits review your current and planned campaigns to find ways of cutting budgets without cutting impacts.

Mail our academy managers Ask for more
Full details here...

About Netimperative | About Digital Strategy | Terms of use | Privacy | Cookies

© Copyright 2014 Digital Strategy Consulting Ltd | Netimperative.com is part of the Digital Strategy Consulting group | UK company number 4342602 | The Digital Hub, 8 Macklin Street, Covent Garden, London, WC2B 5NF