Vine RIP: Twitter officially shuts pioneering 7-second video service

Jan 18, 2017 | Social media, Twitter marketing, Viral and buyrals

Twitter has closed its Vine app for good, but has incorporated the ‘Vine Camera’ into its standalone app. Twitter is now encouraging users to download their archived clips before the app is transformed into another sharing tool. Vine will be revamped into Vine Camera – an app that lets users shoot 6.5 second looping videos […]

Twitter has closed its Vine app for good, but has incorporated the ‘Vine Camera’ into its standalone app.
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Twitter is now encouraging users to download their archived clips before the app is transformed into another sharing tool.
Vine will be revamped into Vine Camera – an app that lets users shoot 6.5 second looping videos that can be uploaded to Twitter.
This new version will let users shoot 6.5 second looping videos, but can only share them to Twitter or save them in their camera roll.
Users will not be able to transfer their followers to Twitter, but Vine is encouraging its members to use ‘Follow on Twitter’.
“On January 17 the Vine app will become the Vine Camera,” Vine shared in FAQs on the site. “We will notify you through the app before this happens. The Vine Camera will allow you to make 6.5 second looping videos and post them to Twitter, or save them to your camera roll in a logged out state.”
Vine was founded in June 2012, and Twitter acquired it in October 2012, just before its official launch.
As of last year, the app had over 200 million active monthly users and more than 1.5 billion loops have been viewed since inception.

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