Infographic: The 30 most popular social media influencers in the world

Jan 22, 2020 | Content, Content marketing, Instagram, Marketing transformation, Mobile, Online video, Social, Social media, Video, Viral, Viral and buyrals

Infographic: The 30 most popular social media influencers in the world
Over the last decade we’ve seen the rise in social media influencers grow and saturate the market, but which online identities are generating the most attention? A new infographic looks at the most popular social media influencers (according to Google).

The research, from Post Beyond, indicates that there are over 500,000 recorded active influencers on Instagram alone, meaning the competition for follower count and brand collaboration is an aggressive market.

The top 5 social influencers are identified as:

View a recent sample of their videos here:

But who stands out the most in the crowd? Find out in the infographic below.

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