The BBC is planning a radical relaunch of its website portfolio to include more social media features, according to a news report. BBC sources have told MediaGuardian that the new-look site will launch by March next year. The broadcaster also hinted that it will soon be adding social media applications to some of its most […]
The BBC is planning a radical relaunch of its website portfolio to include more social media features, according to a news report. BBC sources have told MediaGuardian that the new-look site will launch by March next year. The broadcaster also hinted that it will soon be adding social media applications to some of its most popular online shows, including Strictly Come Dancing online coverage. The plans were made by Anthony Rose, the BBC’s controller of Vision and Online, at the launch of this year’s MediaGuardian Innovation Awards this week.
01/10/2009
Rose said that social media will play a big part in the relaunch of the BBC’s family of websites.
He revealed that the BBC is not only working on a new homepage and the underlying hosting platform, but his team is currently researching “what the next generation in social media will be”.
He confirmed that the BBC is planning several innovations to the site: “Among them for example, is the plan to enable users to comment on particular moments while watching and see what other users said about the same moment or simply rate moments with ‘Boo!’, ‘Good!’ or ‘Gosh!’.”
He also confirmed the development of an open version of the successful iPlayer, which will allow third-party platforms to embed BBC content while it remains on the BBC site.
This would allow the user to link to recommendations on the iPlayer and even include content from outside, delivering a personalised feed when you return to it.
This additional information will need to be managed, therefore “Follow my interest” will enable users to keep track what other users are following.
www.bbc.co.uk
