Facebook ad platform signs up 100,000 branded pages in first 24 hours

Nov 7, 2007 | Uncategorized

Facebook have launched their new ad system, allowing firms to set up branded profile pages, writes Brand Republic. The site had 100,000 such pages 24 hours after launching the new system including Coca Cola, the New York Times and British Airways. The system also lets companies place ads in news feeds. Last month O2 signed […]

Facebook have launched their new ad system, allowing firms to set up branded profile pages, writes Brand Republic. The site had 100,000 such pages 24 hours after launching the new system including Coca Cola, the New York Times and British Airways. The system also lets companies place ads in news feeds. Last month O2 signed up 63,000 students in 11 days with their Facebook group “The Battle for the UK’s Favourite University”, which offered a £50,000 party to the university with the most activity at the end of a 30-day period.
Facebook have announced that they are developing a new range of ad tools for marketers and claims that the site is effectively doubling in size every six months as 250,000 new users join each day. Globally the site now has over 50m users.
From Brand Republic: http://www.brandrepublic.com, 07/11/2007
Facebook: http://www.facebook.com

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