Vodafone debuts mobile music store

Aug 7, 2008 | Uncategorized

Vodafone UK has launched “Vodafone Music” a new mobile music store. The service lets customers preview songs for free or download tracks straight to their mobile and immediately play them through the music player on their phone. Singles and albums cost on average £0.99 and £7.99 respectively, while browsing the music store is free of […]

Vodafone UK has launched “Vodafone Music” a new mobile music store. The service lets customers preview songs for free or download tracks straight to their mobile and immediately play them through the music player on their phone. Singles and albums cost on average £0.99 and £7.99 respectively, while browsing the music store is free of charge.


Already included on selected Vodafone live! handsets, and available to download via Vodafone live! on others, it is integrated with the Vodafone live! Music Shop, powered by RealNetworks.
Vodafone customers can buy and download songs and albums using the new user- friendly interface, which has been developed, with its innovative features, to provide the ultimate mobile experience for music lovers.
The service runs on a ‘visual library’ interface, which allows users to browse for tracks using the “Smart” search option, negating the need to insert the full name of the artist, track or album to find what they are looking for.
The search option also allows customers to ‘try before they buy’ and listen to free 30 second previews of songs with no obligation to purchase.
Users will also be able to search for and purchase album art as well as being able to browse the latest charts for new releases, top downloads and local sales charts.
Music fans who have recently bought a new handset can use the “Activate My Phone” feature within the menu, which allows them access to all their existing and previously purchased music from Vodafone live! completely free of charge, providing them with an easy and stress free way of retrieving all their downloaded tracks.
“With Vodafone Music, customers will be able to make the most of the Vodafone Music store as well as gaining an entirely new musical experience on their phones,” says Tom McLennan Head of Music, Vodafone UK. “Our commitment to music and our handset technology allows for the ultimate user experience coupled with great value for money.”

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