Debenhams to go online-only after Boohoo’s £55m rescue package brand
Fashion retailer Boohoo has bought collapsed rival Debenhams for £55m to relaunching it as an online only store.
IPA Bellwether: Small rise in marketers’ optimism on vaccine hope
Marketers have enjoyed a confidence boost with a net balance of 18.1% more confident about the financial prospects of their company than three months ago, according to the latest IPA Bellwether report.
Marketers list biggest challenges for 2021: Diversity, Covid recovery and ethical data
Diversity and inclusion has been cited by senior professionals as the data and marketing industry’s biggest challenge, according to the Data & Marketing Association’s (DMA) latest research,
Aldi teams with Marcus Rashford to donate 10 million meals to families facing hunger
Aldi has announced it is pledging to donate 10 million meals to feed hungry families across the country in 2021.
Democracy activist Tom Brake – UK
Democracy activist and political heavyweight – the UK’s former deputy leader of the House Of Commons on how small teams can think big with new digital tools.
The Hairy Bikers launch global ecommerce website with ESG and Visualsoft
The Hairy Bikers have announced the launch of their new ecommerce site as a one-stop shop for all Hairy Bikers kitchenware merchandise, such as pots, pans and cookbooks.
Retailers suffered worst year on record in 2020 despite Christmas sales boost
British retail suffered its worst annual performance for sales growth on record in 2020, new figures reveal.
Vodafone gives small businesses free broadband for 2021
Vodafone is giving small business free broadband for 2021. This offer is part of a 36-month plan to all small businesses across the UK.
Chinese entrepreneur Jack Ma ‘not been seen for two months’
Jack Ma, the Chinese tech billionaire behind ecommerce giant Alibaba, has reportedly not been seen in public for more than two months after criticising the Chinese government.
The year in review: The digital trends that shaped 2020
From the economic effects and catastrophic loss of life brought on by the pandemic to the growing climate emergency, 2020 was year many would want to forget. But beyond the tragedy and uncertainly there were many positive stories of unity against adversity – and the digital marketing sector was no different. We take a month-by-month look back at how advertisers and tech giants alike adapted to a year like no other.
FC Bayern Munich offers augmented reality photos with the team
FC Bayern Munich opened a new flagship store in central Munich on December 10, 2020 and offers its fans a unique experience: photos with the FCB stars, anytime, with a new augmented reality service.
Joe Wicks, KSI and Sherrie Silver join YouTube for talent showcase ‘The Rise’
YouTube UK has launched ‘The Rise’, a first-of-its kind launch and celebration of the voices who are keeping Britain on the cutting edge of culture and creativity around the world.
UK business revenues down by a third ahead of key holiday season
Despite announcements of additional government support and positive early signs on a variety of potential vaccines, businesses concerns rise ahead of a challenging holiday season.
John Lewis launches Christmas trends campaign on Pinterest
Pinterest and John Lewis & Partners have launched a co-branded Christmas trends campaign offering gift and decorating ideas for the festive period.
Plymouth home to world’s first 5G ocean-based marine testbed
Plymouth Sound is to be home to the world’s first 5G ocean-based marine testbed, putting the city at the forefront of marine and maritime innovation.
Making a campaign during lockdown: PagoFX by Santander reveals how it was done
Earlier this year, Santander launched PagoFX, an international transfer, service. Here, the financial giant reveals how it managed to produce a full campaign during a pandemic.
Sainsbury’s secures number one spot in top 10 Christmas ad rankings
Sainsbury’s has decisively taken the top spot in Mediaocean’s fourth annual Top 10 Christmas Ad Rankings, while Amazon and LEGO broke into the top ten for the first time.
No filter: Orange France launches funny festive ad ‘Unicorn Grandad’
Publicis Conseil has created a different kind of Christmas for Orange this year in the new festive campaign that the funny and heartwarming story of a grandad who is given a smartphone on Christmas Eve.
Australian digital adpend bounces back
Australian Online ad spend across general display, search and classified all rose significantly in the third quarter, as the country reels from the impact of the Covid-10 pandemic.
Global shoppers turn to online shopping this Black Friday
As Black Friday looms ever closer with less than two weeks to go, more than half (52%) of US shoppers believe physical stores should close this Black Friday, citing concerns over the coronavirus pandemic.