The vast majority (91%) of shoppers are open to sharing data with brands and retailers so long as they won’t be served any intrusive ads, according to new research.
Here’s small-scale product development, delivering a big social impact. Amazon worked with vision impaired charity, the Royal National Institute of Blind People. People needing help can simply say “Alexa, call RNIB helpline”, and an advisor instantly answers and offers support. Need more on voice services?
Over half (58%) of the public are worried about their personal information being stolen by fraudsters, according to new research.
A fifth (20%) of ads on pirate websites globally present a threat for consumers, with a high volume of ‘malvertising’ and fraud (13%) and adult content (7%) found within them, according to new research.
Donald Trump plans to launch his own social media platform, months after being banned from Twitter and Facebook, it is claimed.
Over three quarters (76%) of Brits don’t feel in control of their data online, also citing concerns over how it’s being collected, according to new research.
Ticketmaster, British Airways and Marriott: New data reveals which businesses received GDPR fines during lockdown
Ticketmaster, British Airways and Marriott are amongst businesses in the UK there were fined for breaching GDPR regulations between March 2020 and January 2021, according to new research.
Consumer group Which? has exposed a web of paid-for reviewers providing fake reviews to dozens of UK businesses listings on Google, ranging from home improvement companies to a stockbroker.
Australian parliament has passed a new media law that obligates Facebook and Google to pay for news content
Facebook is to restore news to Australian pages on its platform after the government agreed to change its landmark media bargaining code that would force the social network and Google to pay for displaying news content.
Facebook has blocked Australian media organisations and users from sharing news content on the platform, following a row between tech firms and the Australian government over licensing payments.
AppsFlyer has announced the upcoming launch of PredictSK, a new predictive analytics solution that will be a part of its robust SKAdNetwork suite, SK360.
US president Joe Biden administration will suspend former president Donald Trump’s proposed TikTok ban, as it assesses whether the short-form video app really poses a national security threat.
Just two-thirds of marketers (67%) rate their organisation’s level of data quality as at least good compared to industry best practice, according to new data.
68% of Brits lack confidence in public authorities’ ability to securely oversee their personal data, according to new Europe-wide data.
US financial regulators are examining the influence of social media forums on stock markets as amateur investors demonstrated their power this week.
With a year until, Google eliminate third-party cookies from its popular Chrome browser,75% of companies globally are worried about tracking cookies, but in the UK a massive 90% are not ready for life without third-party cookies, according to new research.
‘Millennials’ appear to be the most willing to trust marketing messages, having significantly higher levels of trust than older generations, according to new research.
Facebook will stop requiring iPhone app makers to feed the company their users’ personal data for advertising as it braces for a new privacy crackdown by Apple that could cut its revenue by billions of dollars.