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UK contact tracing app: Will only 2 in 5 Brits download it?

Sep 25, 2020 | Mobile, Regulation

The majority of UK mobile users are unlikely to download the UKs contact track and tracing app, despite the government urging them to do so to help halt the spread of the Coronavirus, according to a survey.

UK track and trace tool goes live after delays

Sep 24, 2020 | Regulation

The UK government has released a mobile phone app that people in England and Wales can use to establish whether they may have been exposed to coronavirus.

Facebook, YouTube and Twitter strike social media ad deal over hate speech

Sep 24, 2020 | Ad tech, Content marketing, Facebook marketing, Marketing transformation, Online advertising, Online video, Regulation

Facebook, YouTube and Twitter have struck a deal with advertising giants over harmful content, as the tech giants attempt to restore relations hammered by this year’s advertising boycott of social media sites.

Three quarters of Instagram influencers hide their advertisement disclosure in their posts

Sep 22, 2020 | Content marketing, Instagram, Online advertising, Regulation, Viral and buyrals

More than three quarters of influencer adverts on Instagram have the disclosure hidden somewhere in the post, whether that be in the middle, at the end or in a comment, according to new research.

TikTok deal in doubt as Trump demands total US control

Sep 22, 2020 | Regulation, Social

Donald Trump has warned he is prepared to cut off the Tiktok deal with Oracle and Walmart in the US, unless he is convinced that US companies will have “total control”.

Donald Trump approves proposed deal to save TikTok in the US

Sep 21, 2020 | Mobile, Regulation, Social, USA

Donald Trump says he has given his “blessing” to a proposed deal that could prevent TikTok from being banned in the US, that will see the video-sharing app partnering with Oracle.

YouTube faces lawsuit over UK children’s privacy

Sep 16, 2020 | Online advertising, Regulation, UK

YouTube is facing a major lawsuit over its alleged tracking of children under age 13 in the UK.

Facebook sorry for putting ads in Danish broadcaster’s ad-free app

Sep 11, 2020 | Ad tech, Content marketing, Facebook marketing, Online advertising, Regulation

Facebook has apologised for what it has described as a “technical issue” that caused its ads to appear on news publisher websites without permission.

Schools at digital crossroads as children return to classrooms across the UK

Sep 10, 2020 | Digital marketing skills, Mobile, Regulation, Skills, UK

Only 19 percent of UK students were able to switch to remote learning without friction, according to new research.

Takeaway apps: What do Deliveroo, Uber Eats and Just Eat know about your data?

Sep 7, 2020 | E-commerce and E-retailing, Marketing transformation, Mobile, Online advertising, Regulation, UK

What personal data is being collected when ordering your favourite takeaway online with the likes of Deliveroo, JustEat and UberEats? A new study has analysed privacy policies from the UK’s most popular food apps.

Facebook to ban new political ads for the week leading up to Election Day

Sep 4, 2020 | Facebook marketing, Instagram, Regulation, Social, Social media, USA

Facebook has announced that it will not take on any new political ads in the seven days prior to the US election in November, but will still allow existing ads to continue to be promoted and targeted at different users.

Coventry University puts GDPR compliance to the test with internet privacy project

Sep 3, 2020 | Online advertising, Regulation

A Coventry University-led research project investigating GDPR compliance through cookies in websites and apps has launched an innovative tracking-free website, which has been designed to protect the privacy of all visitors to the project website.

Brits put a price on privacy: half would pay more to brands committed to protecting their personal data

Aug 28, 2020 | Ad tech, Online advertising, Regulation

Half (49%) of UK adults would pay more to do business with an organisation that is committed to protecting their personal data – surpassing Germany (41%), Spain (36%) and France (17%), according to new research.

WordPress criticises Apple over ‘forced in-app purchases’

Aug 25, 2020 | Content marketing, Mobile, Regulation

WordPress is adding in-app purchases to its previously free iOS app after claiming Apple prevented it from making updates until the change was made.

Google warns Australian tech tax law would put search and YouTube at risk

Aug 19, 2020 | Australia and New Zealand, Regulation, Search engine marketing

Google is opposing an Australian law forcing tech giants to pay local news outlets, warning it could threaten search services in the country.

Adverty enables kid-safe advertising on games with SuperAwesome

Aug 11, 2020 | Ad tech, Content marketing, Marketing through gaming, Online advertising, Regulation

Adverty AB has signed an agreement with kidtech platform SuperAwesome, to allow compliant, kid-safe ads to be displayed in relevant mobile games using Adverty’s in-game ad technology.

Ad industry unites for ‘Addressable Media’ standards

Aug 11, 2020 | Ad tech, Content marketing, Online advertising, Online video, Regulation, Unilever - Research, tips and news for marketers

Leading trade associations and companies representing every sector of the global advertising industry today joined together to launch the Partnership for Responsible Addressable Media.

Twitter and Facebook deletes Trump’s ‘harmful’ post on Covid-19 and children

Aug 7, 2020 | Regulation

Both Twitter and Facebook have blocked a video shared by accounts linked to US President Donald Trump for violating their policies on coronavirus misinformation.

IAB Europe ramps up privacy compliance tools

Aug 7, 2020 | Ad tech, Online advertising, Regulation

Trade body IAB Europe has partnered with IAB Tech Lab to launch the IAB Privacy Lab, a new service to help development of privacy, data protection, legal compliance, and self-regulation standards for national markets.

Tech titans vs. US Congress: Zuckerberg, Cook, Pichai and Bezos face blockbuster grilling over digital monopoly

Jul 30, 2020 | Ad tech, Content marketing, Facebook marketing, Instagram, Online advertising, Online video, Paid search, Regulation, USA

Facebook, Google, Apple and Amazon bosses have appeared virtually together at a US hearing, grilled over having ‘too much power’.

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