Fighting keyword censorship: Mindshare and Skyy Vodka pilot LGBTQ friendly ad marketplace

Mindshare is developing a private marketplace in the US and UK, an initiative to help LGBTQ media titles win a greater share of advertising investment, with Skyy Vodka one of the first clients to sign up.

Fashion and beauty retail trends: Reviews, discounts and photos most likely to drive online purchases

Customers of leading direct-to-consumer brands in sectors such as fashion and beauty say reviews (76%), discounts (70%) and photos (61%) are among the top factors that make it easier for them to make purchase decisions according to new research.

UK online adspend ‘now accounts for 3 in every 5 pounds spent’

UK adspend rose 5.6% year-on-year to reach £5.97bn in Q3 2019, 0.8 percentage points ahead of forecast, according to new research Warc and the Ad Association.

CES 2020 roundup: AI skincare assistants, virtual humans and loo roll fetching bots

The CES consumer tech show in Las Vegas features thousands of companies from Google and Samsung to unknown startups, all showcasing their ‘next big thing’ in tech. We take a look at the most notable gadgets to come out of this year’s expo, from the innovative to the odd.

8 trends for CES 2020: Cat waiters, Uber Air and Apple’s first appearance

CES in Las Vegas has just begun, showcasing cutting-edge gadgets, apps and products that could shape technology in the 20s, with ecommerce, short videos and facial recognition dominating the pre-event hype.